Technology has played a huge role and made an impact on art and design. According to the article, we got to learn how 3 artists from the early 1900’s that have used technology in their work of art which now makes an impact to today’s world and art.
Starting with Marinetti Manifesto, according to the reading, it seemed that Marinetti looked to technology as a muse for Futurist art and saw technology as a way for humans to evolve and harness more power over nature and progress from the past. He magnified the excellence of the machine and the new innovation of the vehicle, with its speed, force, and development. He reflects his goal of discarding the art of the past and celebrating change, originality, and innovation in culture and society. Marinetti’s manifesto glorified the new technology of the automobile and the beauty of its speed, power, and movement.
In ‘Our Book’ by El Lissitzky’s he explores new material forms of book design while dematerializing it in the digital world. He mentions Gutenburg, the inventor of the system of printing movable type. There are masterly variations accompanied by technical improvement in the production of instruments. He explains that the idea that moves the masses today is called materialism but what really characterizes our time is dematerialization. He says “The amount of material used is decreasing, we are dematerializing, cumbersome masses of material are being supplanted by released energies”. I would have to agree because technology is becoming very powerful more than ever and can take over to a certain extent.
Lastly, Aleksandr Rodchenko was more of an engineer than an artist. He used new innovation and large-scale manufacturing trying to give structure not simply to progressive ideas of functionalism and economy. He embraced and redefined graphic design as an essential form of society using his distinctive style which helped give visual voice to constructivism.
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