Visually Enhanced Quotes

one

two

three

First Image

In my First image of the quote concept, I used two different typeface on it. It was Tempus Sans ITC 48 point and 30 point, the other font was Blackadder ITC 48 point. I created the spot line at top and bottom of the letter. Because this is the first one of my 3 images, will more simple and cleaner. The background I took at the Lavender By the Bay in Long Island.

Two Image

In the Two image of my quote concept, I also used two different typeface on my image, (Showcard Gothic / Bernard MT Condensed) and 48 point size. Since I got some ideas on the book cover, I tried to create one bigger circle behind the type. Then I added some effect on my circle, 44% of the transparency. This circle will made my letter more pop in the front, also do not destroy my background. In addition, I created the spot line on the left top and the right bottom corner. On the my background, I took in the sidewalk of the LA Universal.

Three Image

In the third image, I used two different typeface (Stencil/ Matura MT Script Capitals) and 25 point / 38 point size to make the quote more attractive. Then created the rectangle behind the letter, and made some effect on it like 75% of the  transparency. In addition, I made the other smaller rectangle in front the first rectangle, the easier to see a little bit red color. At the end, I used the seaside photo on my background , that’s I took at the Belt Pway.

Voting poster

poster voting-poster

Research Project

%e6%9c%aa%e5%91%bd%e5%90%8d-2

%e6%9c%aa%e5%91%bd%e5%90%8d-22

%e6%9c%aa%e5%91%bd%e5%90%8d-23

%e6%9c%aa%e5%91%bd%e5%90%8d-24

%e6%9c%aa%e5%91%bd%e5%90%8d-25

Logo Research project

2LOGO: LEGO

The popular children’s toys Legos have a rich and storied history. These once-wooden blocks were made in the workshop of toymaker Ole Kirk Christiansen in 1932. He is a joiner and carpenter from Denmark establishes The LEGO Group. His innovative business would later on develop into a global enterprise, largely known as one of the world’s most respected toy companies. In 1934, his company was renamed “LEGO” originates from two Danish words: “Leg” (meaning “play”) and “Godt” (meaning “well”). Since then, this once-tiny company has expanded at incredible pace, making board games and even famous console games, but always staying true to the original plastic Lego.

The Lego logo is one of the most popular and instantly recognizable logos in the toy industry. The distinctiveness of their logo: the bright red, yellow and white colors of the logo leap out at consumers and can easily catch the eye. It has undergone six significant overhauls since its inception in 1935.

in 1934, the first logo was created by the LEGO Group. It was used on correspondence, shipping labels and other printed materials, but not on toys. Starting in 1936 an ink stamp “LEGO Fabriken Billund” was used on the wooden toys. The first logo was a simple and modest affair. This logo was dark, with very warm and wooden looking colors. As the Legos, at this time at least, were exclusively wooden, the logo was meant to resemble a woodcut. In 1950, the logo was introduced with the first plastic toys. In 1954, the first of the oval logos. This appeared on Lego Mursten catalogs The company had still not standardized on color. Examples exist in several colors. In 1960, the first of the square logos. In 1973, when Lego began production in the United States, they decided to update their logo for a more modern appearance. The Lego Company was trying to standardize their logo for the global market, and they settled on the well-known red, yellow and white logo that is still easily recognized today. In 1998, the Lego company redesign its current logo.

After leaving Lego’s logo history, I know how the company choose the color, typeface and shape to represent their meaning of the company. Every step of change will alter the fate of the company. Even though just a little bit changing of the banner or logo, that will affect people’s attention. If used the black and white color for the logo, that will not attract customers look at it. Color is the best way of catch people’s eyes balls of looking at the logo.

The important thing of create the logo, is how to successful choice the color more than shape and typeface. At the draw of the Lego logo is in its boldness. The bright colors are sure to attract the eye of young customers who will in turn draw their parent’s eyes to it. The brick-shape of the logo says that all that anyone needs to know about the toys and this simplicity has no doubt helped the Lego Company in its rise to the top.

My Bio

My name is Tk, is the abbreviation of my name Tsang, Ka Yee. I born in Hong Kong, which is a part of China. Has the different policy of China, “One Country, Two Systems”, is a prosperous and many kinds of culture city. I graduated from Lower East Side Prep High School. I moved to NY around 3 years, so I wanna improve my English as fast as possible, that will be more helpful for my future life. I’m a optimists and quiet person, but when you get to know more about me. You may not think I’m a quiet person, I always non-stop talking and keep to making fun with you. By the way, I’m a typical Gemini girls, because I always capable of displaying different personality traits at different points of time. It doesn’t mean I’m a “melancholy and moody” person. Also, I don’t like to be pinned down by anyone or any rules, always need to experience the world on my own. I think Change and freedom are extremely important to me, will never let anyone dictate me. Sometimes I will turn of my phone and stay at home, try to give some time for my brain. I love to play the different types of puzzle, is will keep my brain on. In my free time, I always listen some music to relax myself, also watch the Korean TV show such as Running man, We got married, etc. In fact, I love to stay at home more than out-going. because I can do anything on that time.