Concierge Marketing Assignment

The attraction that I chose for the ‘Concierge Marketing Assignment’ is Roosevelt Island. The island is considered to be a part of Manhattan, and is easily accessible by tram, located on the Upper East Side of Manhattan. For a small fare of a Metrocard swipe, you can visit the island and explore its’ historical attractions such as: The Blackwell House (built in 1796) which is NYC’s sixth-oldest farmhouse, Chapel of the Good Shepard, a Gothic Revival-styled church (1889), Roosevelt Island, renamed in 1973, in honor of former President Franklin D. Roosevelt, who served as governor of New York from 1929 to 1933, the Smallpox Hospital Ruins, a destination for those who fancy eccentric selfie backgrounds (1856), and more. On the island, you can find historical structures that date back as far as the late 1700’s. The event season is held in Four-Seasons Park from May through October such as: The Japanese Cherry Blossom Festival (free), pop-up library events with readings of children’s books (family-friendly), Park and Play with Sing for Hope’s Artist-Designed Piano (anyone can perform, free), fundraising events, #AscendWithPride (LGBTQ+ friendly), and movie showing events for those who enjoy outdoor movie dates.
This travel destination is unique because many New Yorkers themselves have never heard/been to Roosevelt Island. It is a place that has been constructed with NYC history (literally), full of architectural treasures, and not to mention that there is an activity for everyone during their seasonal events. It is an extension of NYC, and yet, the history imbedded in the island reminds you that you are not far from the city. Easily accessible, a multitude of events, and a perspective of the NYC skyline like you’ve never seen before- all great reasons for a tourist to visit this obscure island that is full of NYC culture and life.

Reid, R. (2019, May 14). Best things to do on Roosevelt Island in New York City. Retrieved from https://www.lonelyplanet.com/articles/new-york-city-roosevelt-island

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