This course introduces students to core concepts in the graphic communicatons field. Lectures will provide historical perspective as well as examining current practice and future media trends. Students will examine and work with digital technologies for print and the web such as Portable Document Formats (PDF) and Extensible Hypertext Markup Language (XHTML). Examination of the role of typography, paper, color theory and image capture in the design and production process. Students will also use the OpenLab website (https://openlab.citytech.cuny.edu/) during the course. There will be at least one field trip, which will be an integral part of the course.
1 class hr, 2 lab hrs, 2 credits
Required Texts
Introduction to Graphic Communications, Harvey Robert Levenson, Printing Industries Press, 1st Edition (2007).
Periodicals/Websites
OpenLab, Gutenberg Project Site, Gutenberg Bible at the University of Texas Ransom Center, Google Books, New York Times, Wired, Graphic Arts Monthly, CMYK Magazine, Print, Printing News, Printing Impressions , How Design, AIGA National Design Digital Archive, GAIN website, among others.
Attendance (College) and Lateness (Department) Policies
A class roster roll will be taken at the beginning of each class. Only two absences may be allowed. After two absences, a student may be withdrawn because of unsatisfactory attendance (code WU). Students arriving after the roll is taken will be marked “late.” Students may be notified at the earliest opportunity in class after they have been absent or late. After being absent two times or equivalent (2 latenesses = 1 absence), a student may be asked to withdraw from the class (code W before the College drop deadline) or may be withdrawn from the class (code WU).
Academic Integrity Standards
Students and all others who work with information, ideas, texts, images, music, inventions, and other -intellectual property owe their audience and sources accuracy and honesty in using, crediting, and -citing sources. As a community of intellectual and professional workers, the College recognizes its -responsibility for providing instruction in information literacy and academic integrity, offering -models of good practice, and responding vigilantly and appropriately to infractions of academic integrity. -Accordingly, academic dishonestly is prohibited in The City University of New York and at New York City College of Technology and is punishable by penalties, including failing grades, suspension, and expulsion.
Grading
Quizzes (3 during the semester) 15%
Classrooms Participation 15%
Project Assignment 25%
Final Exam 25%
Homework Assignments 20%
