Transitional: Baskerville

This is an example of Slab Serif [Clarendon] on a state stamp.

Thicker lines and serifs. –Alex F.

This is an example of Transitional [Baskerville] on the cover of the novel, Brave New World by Aldous Huxley.

Sharper serifs, more distinction in thick/thin lines. –Alex F.

This is an example of Old Style [Garamond] in the Stockholm metro station.

Thicker, bracketed serifs, referencing script. –Alex F.

BODONI

EYPTIAN OR SALB SERIF: CLARENDON

SAN SERIF: HELVETICA

OLD STYLE: GARAMOND

TRANSITIONAL: BASKERVILLE

This is an example of Sans Serif [Helvetica] on a wine named after the typeface.

Clean, balanced, even letterforms. –Alex F.

Old Style

Transitional

Modern

Egyptian/Slab Serif

Sans Serif

This is an example of Modern [Bodoni] Type, from the cover of the classic crime story, In Cold Blood, by Truman Capote.

Distinct contrast between hairline and thick line, and serifs without brackets. –Alex F.