Quiz 7 December 8, 2021 / Ellen Baryshev / 0 Comments Quiz 6 Name First Last 1. What is the wrong answer? Typeface and font are the same things Typeface designates a consistent visual appearance or style which can be a family of fonts. Font designates a specific member of a type family such as bold, or italic, etc. All of the above 2. __________ typefaces are distinguished by a short line or finishing stroke on the end of character strokes and stems Serif Sans-serif 3. Is Helvetica _______________? Serif Sans-serif 4. _____________ is the adjustment of the spacing between individual characters. Tracking Kerning Leading Baseline 5. ____________ is the spacing of a group of characters. Tracking Kerning Leading Baseline 6. ______________ is the space between the lines of text Tracking Kerning Leading Baseline 7. __________ is the main line which functions as a base for the letters to stand on. Tracking Kerning Leading Baseline 8. A Grid Is a structure made up of a series of intersecting vertical and horizontal lines. Is a guide by which graphic designers can organize text and images. Widely used in editorial layouts with big amount of text All of the above 9. In most cases text should be ___________________ Right aligned Left aligned Centered Justified 10. Creating outlines for the text Changes the text into an object Is necessary because not all computers have the same fonts; thus, they will be substituted and your design will suffer Saves you the trouble of sending fonts to everyone who wants to use/see the file. All of the above Δ
Quiz 6 November 24, 2021 / Ellen Baryshev / 0 Comments Quiz 7 Name First Last 1. Some of the basic layout principles are Proximity White space Alignment All of the above 2. What is the wrong statement? Proximity means using visual space to show relationships in your content. Related items should be grouped together Related items should not be grouped together Groups that are not related to each other should be separated 3. White space Helps to define and separate different sections Gives the content room to breathe Includes the spaces between the content, between lines, the outer margins, etc. All of the above 4. What is the wrong statement regarding hierarchy of information? It is a visual technique that can help the viewer navigate your work It shows where to begin and where to go next It uses different levels of emphasis High-level or important items should be less eye-catching than the rest 5. Working with hierarchy of information The font size contrast should be significant Contrast doesn’t matter All text in a document should have the same size None of the above 6. A brand is A logo A name A product All of the above 7. What is the wrong statement? Brand identity is a collection of individual components, such as a name, a design, a set of images, etc. A brand stands out from the clutter and attracts attention by being different. To be successful, a brand does not have to deliver its clear promise. Brand awareness is a key step in the customer's purchase decision process 8. A brand guideline Is also called a brand style guide Is essentially an instruction manual for how to communicate the brand. Lays out all the visual details, as well as important notes about the company's voice, tone, and messaging. All of the above 9. What is the wrong statement regarding the quality of your design? Design should be original and creative. Design style has to be rather attractive than to be appropriate for your audience. You have to understand what the design needs to achieve. Design has to contain a clear message to communicate 10. What is the correct statement? Generalists are designers with wide range of variable skills Specialists are seen as experts in a single field T-shaped specialized generalists are designers with wide range of skills, still being experts in a single field or several fields All of the above Δ
Quiz 5 November 8, 2021 / Ellen Baryshev / 0 Comments Quiz 5 Name First Last 1. _______________ is the most important point, the area of interest, emphasis or difference within a composition that capture and hold the viewer's attention Focal point Dominance Contrast Balance 2. _____________ is the distribution of the visual weight of objects, colors, texture, and space. Focal point Dominance Contrast Balance 3. ___________ can be defined as a difference between two or more elements in a composition. Focal point Dominance Contrast Balance 4. _______________ is the varying degree of emphasis in your design elements from the most significant to the least significant Focal point Dominance Contrast Balance 5. Repeating elements with a specific regular interval creates visual ________________ Alignment Movement Proportion Rhythm 6. ________________ refers lining up text or graphics on a page Alignment Movement Proportion Rhythm 7. _______________ is the size relationship of two or more elements in a composition Alignment Movement Proportion Rhythm 8. Visual ___________________ is used to guide the viewer through the design piece. Alignment Movement Proportion Rhythm 9. Good ___________ in design gives a feeling that all the parts of a work belong together. Variety Unity Diversity None of the above 10. ____________ is the use of different visual elements throughout a work to give a piece visual interest Variety Unity Diversity None of the above Δ
Quiz 4 October 18, 2021 / Ellen Baryshev / 0 Comments Quiz 4 Name First Last 1. Who was the first person to study light? Isaac Newton Johannes Gutenberg Johann Wolfgang Goethe None of the above 2. The color system of white light is called the _______________ system Subtractive Additive Matching None of the above 3. White light is composed of a blend of ____________________ primary hues Red, blue and yellow Cyan, magenta and yellow Red, green and blue Orange, green and violet 4. CMYK Is a subtractive process Used in digital print When the first three colors are added together, the result is a very dark brown All of the above 5. Which statement is correct? The elements of design are the basic components involved in design creation The elements are the tools, which can be described as building blocks The principles of design are the rules for the best design outcome. All of the above 6. What is one of the fundamental principles of design? Line Shape Color Contrast 7. What is balance? The general outline of an object An equal distribution of visual weight Lightness and darkness of an element None of the above 8. What is a focal point? The general outline of an object An equal distribution of visual weight The main area of interest on the page None of the above 9. _______________ refers to placing design elements on a page so they line up Focal point Balance Alignment None of the above 10. Working on design with lines, we can apply Rhythm Repetition Unity among variety All of the above Δ
Quiz 3 October 4, 2021 / Ellen Baryshev / 0 Comments Quiz 3 Name First Last Basic category of color theory includes The color wheel Color harmony Color psychology All of the above In subtractive color theory primary colors are Red, yellow, blue Red, green, blue Green, orange, purple None of the above In subtractive color theory secondary colors are Red, yellow, blue Red, green, blue Green, orange, purple None of the above Lightness or darkness of color is called Hue Saturation Value None of the above Intensity of color is called Hue Saturation Value None of the above Another word for color is called Hue Saturation Value None of the above Color scheme that uses one colors is called Chromatic Monochromatic Achromatic None of the above Color scheme that uses white, gray and black is called Chromatic Monochromatic Achromatic None of the above Colors that are next to each other on the color wheel are called Complimentary Analogous Triadic None of the above Colors that are opposite to each other on the color wheel are called Complimentary Analogous Triadic None of the above Δ
Quiz 2 September 22, 2021 / Ellen Baryshev / 0 Comments Quiz 2 Name First Last Why do you need sketchbook? Making multiple sketches helps with your creativity It is a great way to keep my drawing skills sharp Working on sketches strengthens your focus and strategic thinking All of the above __________________ are small drawing on paper used to quickly explore multiple ideas Thumbnail sketches Roughs Comps None of the above __________________ are almost completed at actual size drawings with details showed to clients for review Thumbnail sketches Roughs Comps None of the above __________________ are 99.9% finished work delivered to client Thumbnail sketches Roughs Comps None of the above What is the WRONG statement about working on thumbnails? It does not help you to find many ideas It gives you freedom to design without worrying about technique It helps you to avoid artist block It saves you a lot of time later What is the WRONG statement? Space can be defined as positive or negative. Positive space is the main area in the design; negative space is the space around that area. Negative space also known as background, or white space Positive space is important, negative space is not important The term _____________ is often used in the arts when one author or artist shows respect to another by allusion or imitation Plagiarism Homage Criticism None of the above An organized whole that is perceived different than the sum of its parts is called Color theory Visual theory Gestalt theory Theory of General Relativity The Gestalt principles are Similarity Continuation Closure Proximity All of the above Figure/Ground Describes the eye's tendency to see and separate objects from their surrounding background. Is a common design technique that uses the human eye's tendency to close shapes The principle through which the eye is drawn along a path, seeing a continuous line Uses the close proximity of elements to create a group suggestion between them Δ
Quiz 1 September 1, 2021 / Ellen Baryshev / 0 Comments Quiz 1 Name First Last 1. Lines Vary in weight, length and direction Can be geometric or organic Can define the edges of a shape All of the above 2. A curvy organic line has the ability to suggest Comfort and ease Anxiety Anger All of the above 3. The drawing below shows Organic lines Geometric lines 4. What is the wrong statement? A shape is defined as an enclosed area in two dimensions Shape can be only geometric, but never organic Enclosing an area with an outline creates shape 5. Trompe-l'œil Is an art technique that uses realistic imagery to create the optical illusion that the depicted objects exist in three dimensions Means in French '"deceive the eye"' Was used as early as in 17 Century All of the above 6. Form is 1-dimensiolal 2-dimensiolal 3-dimensiolal None of the above 7. Value Is the relative lightness or darkness of a shape in relation to another The value scale is used to show the standard variations in tones In two dimensions, the use of value gives a shape the illusion of form All of the above 8. Color intensity Is spectrum of light and dark Is spectrum of bright and dull Means warm or cold None of the above 9. Visual texture Is the illusion of actual texture Is also called implied texture Is created by the use of lines, values, colors, and more design elements All of the above 10. What is the wrong statement? Golden ratio can be used in architecture, art and design Golden ratio has an ability to achieve a perfect aesthetic composition Golden ratio cannot be found in nature The Golden ratio proportion is 1.618 Δ
Quiz trial August 29, 2021 / Ellen Baryshev / 0 Comments Quiz trial Here will be a quiz Name First Last Our class name is Graphic Design 1 Web Design 1 Illustration None of the above For our meetings we are using Blackboard Zoom Skype Google chat The Golden Ratio is 2 1.5 1.618 None of the above We use OpenLab for peer critiques discussions Introductions All of the above We use ellenclass.com website to find Class and homework New announcements Readings and videos All of the above Are there any questions or concerns regarding this course? Δ