Course Description

This course explores creative visual thinking and its importance to communication design. Students will experiment with image making techniques and learn to use graphic elements to communicate concepts and ideas. The course will emphasize the integration of communication concepts, type and graphics and its relationship to multiple disciplines such as advertising, graphic design, web design, illustration, broadcast design, production, and others. Students develop projects from thumbnails through final presentations.

Learning Outcomes

For the successful completion of this course, students should be able to:

  • Demonstrate a sense of craft through the correct use of traditional hand production tools & processes as well as digital methods.
  • Create multiple design solutions for both conceptual and professional problems.
  • Develop design research methodologies to aid in the problem solving process.
  • Apply design elements & principles learned in Graphic Design Principles I to a client based assignment.
  • Demonstrate general knowledge of various design disciplines.


The following syllabus presents the college approved course requirements, learning outcomes, suggested weekly course outline, etc. Your students should meet the defined learning outcomes and COMD Standards, but please adapt the weekly outline, project guidelines, and grading scheme, as needed.

Model Course

This Model Course is an openly available, fully developed web-based instructional resource containing course info, learning outcomes, suggested weekly topics and projects, video resources, quizzes, rubics, grading policy, and more.

The model course is available for cloning on the OpenLab. While logged in, click on the “Clone This Course” link. Contact the OpenLab Team with questions.

If you use Blackboard, review the Model Course content and structure for use in your Blackboard course.

Course Coordination


Name: Anita Giraldo

Title: Associate Professor Communication Design


Phone: 718-260-5839

Office: G-205

Faculty Homepage

Coordination Site

This course uses the following resource:

Best Practices

Please review the Best Practices. These standards apply to all courses, whether web-enhanced, hybrid, or fully online, and may be used to inform peer evaluation of teaching.

Course Resources

This course utilizes the following Open Educational Resources (OER), zero cost resources, or required textbook:

  • Graphic Design Solutions, Robin Landa, Cengage Learning; 5 edition (January 1, 2013)

Foundation Resources

Please review and share the following resources with your Foundations students.

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