This week, I began to try to redesign a logo for datametriq. What I forgot to mention last week is that Steve also hopes that this logo can express the characteristics of datametriq that it is efficient and convenient for customers to read data clearly. This is very helpful to my design idea because for efficiency, I’ve come up with the idea of using arrow icons to express speed. And to read data clearly, I think I’ll focus on using icons to express data.

At the same time, I also found many references and inspiration on Pinterest. For example:

IQ Agency by Eder Rengifo, via Behance Logo design for a new Artificial Intelligent technology company Design by Brandstar™Play app logo collection, set of play bu... | Premium Vector #Freepik #vector #logo #banner #poster #business

After seeing these reference examples, I decided to highlight the letter D on the logo. Next I’ll see how this letter combines with the arrows and data in my mind.