The Honda FCX Clarity,an electric provide car,simple and no pollution. as the art director for this special futuristic car,I would choose clint clemens to work on this project. to me the sales market for this car weren’t that great is because most of the buyer doesn’t know full information about this car,doesn’t know what are the different of this Honda FCX from the regular car. clint clemens‘s work shows the characteristics of the car, such as the texture,light and the speed. most young car owner like to examine the design of the car body first,and try out for the speed system. also many people afraid if the electric car would be running same safely and speed as a regular car do. clint clemens’s photo show the speeding car which may tell’s the buyer that electric car can be run same quick speed as the regular car too,plus it‘s non pollution car which may attracted more car buyers. to the young generation , clint clemens’s photo show very future like or game like kind of image, like the views surround by the speeding car becoming lines which shows the car is running fast, the young buyer would be more live up after getting this car!
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