LECTURE  PDF in Course Files

• Class Presentations & Review Last Week

• Guest Speaker: Robin Ha

• Discuss: Inside the Business of Illustration by Steven Heller and Marshall Arisman, CH5 Promotion.

  MIDTERM PROJECT Assignment

• WORK IN CLASS:

RESEARCH your mailing list.  Share information with classmates.

WORK on your Self Promotional Piece.

DUE NEXT WEEK

1. Read: Nuts and Bolts Ch3 – being visible is essential
2. Continue Self Promotional Piece brainstorming work you started in in Class! (Consider ideation techniques/ mind mapping you have learned from reading.)  You will be presenting your designs next week, along with an explanation of why they would work for your goals.
3. Continue your Sketchbook.  Play with Personal Style and imagery .   Collect inspirational images.
4. Begin creating your Mailing List as prescribed on page 102 of Inside the Business of Illustration CH5 .  You may share your list with other who are interested in the same markets that you are.  You may work as a team. You SHOULD combine all the information you have already gathered through researching your illustration heroes.

Please Note the Self Promotional Piece and the Mailing List are ongoing assignments.  Though I will check periodically, you will not be graded on them until midterm.  They are 40% of your grade so act accordingly.  You will be graded on both at MIDTERM.  DUE week 7

Create a Google Doc to track the information you learn.  Include things like:

• Name
• ROLE: i.e. Art Director, Editor, etc.
• Markets they specialize in (Books (Children’s, Sci-Fi, etc., Editorial Illustrations, Advertising)
• Specific Themes or Subjects they are interested in (Political, Dark, Sports,Etc.)
• Work they have commissioned that interested you.
• Address
• Email
• Phone
• SOCIAL
• NOTES (where you found them. any specifics that might make you able to create a personal connection. )