What I’m learning and doing – 2 (Maximizer)

While Working Ms. Wolfe She taught me how to use Maximizer. I had never even heard of it or even seen a Customer Relationship Manager prior to her mentioning it and showing it to me. She had to give me a quick breakdown and after a couple solo uses I was able to get the hang of it, Luckily it was very user friendly. She provided me with a login and explained to me how to actually use the software to keep track of emails as well as start a campaign. The email tracker is fairly good at keeping track of emails across multiple accounts and can be used to quickly gather information about a specific individual you’ve been emailing as well as search for any addresses or contact info you may have on them for quick access. It was fairly interesting to see how easy it was to gather all this information from so many people; If her company has this much info and it’s relatively small then the bigger ones like google and Facebook are pretty much sitting on a gold mine of user information. They probably use something similar to Maximizer or their own in house version. I also wrote up a few of her campaigns and sent them out. I was taught how to create almost a months worth of automated emails for client updates; Took less than 15 minutes so now I know through use how easy spam can be created if someone wanted to make some. I could see this software being very useful for any major company, private business or even a solo entrepreneur just for the organization and storing and gathering of user info. I could see myself using this later down the road.

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