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This course in­tro­duces stu­dents to core con­cepts in the graphic com­mu­ni­ca­tions field in­clud­ing ty­pog­ra­phy, color the­ory, de­sign and pro­duc­tion ter­mi­nol­ogy, re­pro­duc­tion processes, file for­mats and sub­strates. Dur­ing the se­mes­ter, stu­dents will com­plete three pages of their own ePort­fo­lio web site. Lec­tures will pro­vide stu­dents with a his­tor­i­cal per­spec­tive of the graphic com­mu­ni­ca­tions field as well as dis­cussing cur­rent prac­tices and fu­ture trends.

This course introduces students to core concepts in the graphic communications field including typography, color theory, design and production terminology, reproduction processes, file formats and substrates. During the semester, students will complete three pages of their own ePortfolio web site. Lectures will provide students with a historical perspective of the graphic communications field as well as discussing current practices and future trends.

This openly avail­able model course con­tains course in­for­ma­tion, learn­ing out­comes, sug­gested weekly top­ics and pro­jects, video re­sources, quizzes, and more. It may be cloned and adapted by any fac­ulty mem­ber teach­ing this course.

This openly available model course contains course information, learning outcomes, suggested weekly topics and projects, video resources, quizzes, and more. It may be cloned and adapted by any faculty member teaching this course.

Course De­scrip­tion: Pro­duc­tion for De­sign­ers fo­cuses on cur­rent print and pro­duc­tion pro­ce­dures that can pre­pare de­sign­ers and cre­ative thinkers for real-world sit­u­a­tions. Un­der­stand­ing print (off­set and dig­i­tal), and the process of pro­duc­tion is an es­sen­tial part of the de­sign process that can as­sure a pre­dictable out­come of de­liv­er­ables. Em­pha­sis is on the im­por­tance of pro­ject plan­ning and man­age­ment, per­sonal com­mu­ni­ca­tion skills to bet­ter in­ter­face with col­leagues and to un­der­stand the three key com­po­nents of mod­ern print pro­duc­tion. Top­ics in­clude print media spec­i­fi­ca­tions, dig­i­tal and off­set pre­press, page im­po­si­tion, proof­ing, Paper and sub­strates, spe­cialty print­ing, bud­get man­age­ment, un­der­stand­ing of color man­age­ment, and prepa­ra­tion of files. Ap­plied dis­cus­sion of re­verse en­gi­neer­ing, work­flow, and pro­ject plan­ning are crit­i­cal to this course. This course will also ex­plain the re­la­tion­ship be­tween the world of Ad­ver­tis­ing, mar­ket­ing and re­lated dig­i­tal and ana­log pro­duc­tion tech­niques, Strate­gic use of In­ter­net search en­gines, web­sites, and lever­ag­ing tools of tech­nol­ogy is demon­strated to sup­port stu­dent ef­forts.

Course Description: Production for Designers focuses on current print and production procedures that can prepare designers and creative thinkers for real-world situations. Understanding print (offset and digital), and the process of production is an essential part of the design process that can assure a predictable outcome of deliverables. Emphasis is on the importance of project planning and management, personal communication skills to better interface with colleagues and to understand the three key components of modern print production. Topics include print media specifications, digital and offset prepress, page imposition, proofing, Paper and substrates, specialty printing, budget management, understanding of color management, and preparation of files. Applied discussion of reverse engineering, workflow, and project planning are critical to this course. This course will also explain the relationship between the world of Advertising, marketing and related digital and analog production techniques, Strategic use of Internet search engines, websites, and leveraging tools of technology is demonstrated to support student efforts.

An in­ter­ac­tive ad­ven­ture into the world of pro­duc­tion. Pro­duc­tion, the glue that keeps the ad­ver­tis­ing, mar­ket­ing and com­mu­ni­ca­tion in­dus­try whole. Cov­er­ing all forms of pro­duc­tion, from, dig­i­tal, to legacy, to new and emerg­ing media. If you are going to be in­volved in De­sign, Ad­ver­tis­ing, Mar­ket­ing and Com­mu­ni­ca­tions, the in­for­ma­tion ex­changed via this course will greatly ben­e­fit your pro­fes­sional life.

An interactive adventure into the world of production. Production, the glue that keeps the advertising, marketing and communication industry whole. Covering all forms of production, from, digital, to legacy, to new and emerging media. If you are going to be involved in Design, Advertising, Marketing and Communications, the information exchanged via this course will greatly benefit your professional life.

Pro­duc­tion for De­sign­ers fo­cuses on cur­rent print and pro­duc­tion pro­ce­dures that can pre­pare de­sign­ers and cre­ative thinkers for real world sit­u­a­tions. Un­der­stand­ing print (off­set and dig­i­tal) and the process of pro­duc­tion is an es­sen­tial part of de­sign that can as­sure a pre­dictable out­come of de­liv­er­ables.

Production for Designers focuses on current print and production procedures that can prepare designers and creative thinkers for real world situations. Understanding print (offset and digital) and the process of production is an essential part of design that can assure a predictable outcome of deliverables.