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An in-depth introduction to communication design theory, this course examines theoretical perspectives of design practice within the larger discourse of design and visual culture. Communication models, the nature of representation, the dimensions of context, and semiotics are explored through critical readings in key documents from the early decades of the twentieth century to the present.

An in-depth introduction to communication design theory, this course examines theoretical perspectives of design practice within the larger discourse of design and visual culture. Communication models, the nature of representation, the dimensions of context, and semiotics are explored through critical readings in key documents from the early decades of the twentieth century to the present.

This openly available model course contains course information, learning outcomes, suggested weekly topics and projects, video resources, quizzes, and more. It may be cloned and adapted by any faculty member teaching this course.

This openly available model course contains course information, learning outcomes, suggested weekly topics and projects, video resources, quizzes, and more. It may be cloned and adapted by any faculty member teaching this course.

Introduces students to core technical concepts underlying all digital media. Students work with a variety of software, incorporating the scientific principles discussed during lecture, and explore pertinent industry resources. One field trip is an integral part of the course so students can witness firsthand professional work in an artistic or commercial setting.

Introduces students to core technical concepts underlying all digital media. Students work with a variety of software, incorporating the scientific principles discussed during lecture, and explore pertinent industry resources. One field trip is an integral part of the course so students can witness firsthand professional work in an artistic or commercial setting.

A required course for all Communication Design students. Topics include creative user interface design and best workflow practices. Students design a website using an HTML template and develop design, typography and web programming skills. HTML and CSS are taught.

A required course for all Communication Design students. Topics include creative user interface design and best workflow practices. Students design a website using an HTML template and develop design, typography and web programming skills. HTML and CSS are taught.

This is a foundation course in advertising and graphic design. Students are challenged to combine foundation skills with conceptual thinking in order to develop creative solutions. Students develop the ability to communicate ideas visually through art direction and verbally through copywriting. Project-based assignments, from concept through digital output, challenge students to consider the relationship between the product, its target audience, and marketing objectives. Students learn the importance of conceptual thinking, professional execution, and presentation of their ideas. Students may work in teams on the concept, design, and development process.

This is a foundation course in advertising and graphic design. Students are challenged to combine foundation skills with conceptual thinking in order to develop creative solutions. Students develop the ability to communicate ideas visually through art direction and verbally through copywriting. Project-based assignments, from concept through digital output, challenge students to consider the relationship between the product, its target audience, and marketing objectives. Students learn the importance of conceptual thinking, professional execution, and presentation of their ideas. Students may work in teams on the concept, design, and development process.