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An introductory course designed to explore the basic tools, techniques and principles of drawing. The course also covers projection systems, plans, elevations, sections, oblique, isometric, one point perspective and two point perspective views. Students learn to further render forms and texture through analysis of light and shadow and by utilizing the 5-value system.

An introductory course designed to explore the basic tools, techniques and principles of drawing. The course also covers projection systems, plans, elevations, sections, oblique, isometric, one point perspective and two point perspective views. Students learn to further render forms and texture through analysis of light and shadow and by utilizing the 5-value system.

This course offers an extensive introduction to the technical and aesthetic practice of Photography.

This course offers an extensive introduction to the technical and aesthetic practice of Photography.

In this course, students learn to refine their conceptual thinking, and the ability to apply design concepts across various media channels. This course challenges students to think and strategically apply campaign ideas. At this stage, students choose a media placement and incorporate it into the solution. The course also introduces the collaborative relationship between Art Director and Copywriter. Student teams brainstorm, develop copy, art direct and pitch ideas in teams. Students will explore the dialogue between products and services and how to communicate their benefits and features to the intended target. Project based assignments from concept through final digital output are an integral part of the course. 1 cl hr, 5 lab hrs, 3 cr COMD 2400-D202 FALL 2020 MONDAY—THURSDAY 2:30—5:00PM | ONLINE Instructor: Visakh Menon Prerequisites COMD 11162, COMD 2300, COMD 2427

In this course, students learn to refine their conceptual thinking, and the ability to apply design concepts across various media channels. This course challenges students to think and strategically apply campaign ideas. At this stage, students choose a media placement and incorporate it into the solution. The course also introduces the collaborative relationship between Art Director and Copywriter. Student teams brainstorm, develop copy, art direct and pitch ideas in teams. Students will explore the dialogue between products and services and how to communicate their benefits and features to the intended target. Project based assignments from concept through final digital output are an integral part of the course. 1 cl hr, 5 lab hrs, 3 cr COMD 2400-D202 FALL 2020 MONDAY—THURSDAY 2:30—5:00PM | ONLINE Instructor: Visakh Menon Prerequisites COMD 11162, COMD 2300, COMD 2427