Melvin’s Profile
My Courses
Wine & Beverage Management, Spring 15
Prof. Goodlad Leads students through an historical introduction to fermented beverages throughout the world. Study of beverage making and tasting procedures including jargon particular to the beverage trade.
This course will examine urban tourism as a vehicle of urban renewal and economic regeneration. The roles of government, business, and the community will be explored as well as issues of development, management, the environment and social equity. New York City and Brooklyn will be evaluated as models for the development, challenges and opportunities of urban tourism.
HMGT 1101 / E504 â Perspective in Hospitality Management
An overview of the history, likely directions and organizational structure of the hospitality industry and its role in local, national and global economies. Students are introduced to the nature and scope of the hospitality industry, basic terminology, management concepts, career path explorations and the departmentâs mission and culture.
Prof Cheng’s Spring 2013 History of Photography
This course surveys the history of photography from its beginnings in the early nineteenth century to the present. We will examine the use of photography for aesthetic, documentary, and âscientificâ purposes, stylistic shifts in photography related to aesthetic concerns, and varying interpretations of subject matter based on social and cultural concerns at specific moments in history. We will also consider the relationship between photography and the visual arts in general, which culminates with the primacy of photography as a medium by the late twentieth century.
ENG2000D812 Perspectives, Summer 2015
An introduction to the major themes of literature and to methods of analyzing them.
My Projects
HMGT 1101 E-504 Concierge Marketing Assignment
Concierge Marketing Assignment/Brooklyn Bridge Park 20% of total grade Due _________ Task Participate in a tour and conduct research on a selected sight on the Brooklyn Water Front and collect digital images (still or moving) of that location to be used in promotional videos encouraging tourists to visit the promoted destination. Role and Audience As the Concierge of a Brooklyn boutique hotel, you and your local business development office are looking to promote sights on the Brooklyn Water Front. In collaboration with the site, you are interested in preparing a 1½-2 minute video of the Brooklyn Water Front to be aired on the in-room TVâs and to be accessed on the hotelâs web site by clients of the hotel. The clients of the hotel tend to fall into three demographic segments: ⢠Note to faculty, feel free to change the demographic groups as long as 3 groups remain ⢠Families with teen aged children from the East and West Coast of the United States ⢠26-35 year old affluent, single Europeans ⢠26-35 year old affluent Brazilians as part of a 1 month tour group visiting various large cities around the United States Expectations ⢠Include accurate, factual information of the promoted Brooklyn Water Front site selected ⢠Include a short summary (~175-200 words) about the video and the location including two references from reliable sources o APA standards must be followed o Address the expected needs of the tourist o Post the video to the course website, ensure to select the âBrooklyn Bridge Concierge Submissionsâ in the categories section Criteria for Assessment: See rubric Student Learning Outcomes At the completion of this assignment, students will be able to: ⢠Gather, interpret, evaluate and apply information about the hospitality and tourism industries discerningly from a variety of sources ⢠Derive meaning from experience ⢠Utilize critical and creative thinking methods and apply problem solving strategies ⢠Engage in high impact and industry specific written, electronic and oral communication
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