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In this course, stu­dents learn to re­fine their con­cep­tual think­ing, and the abil­ity to apply de­sign con­cepts across var­i­ous media chan­nels. This course chal­lenges stu­dents to think and strate­gi­cally apply cam­paign ideas. At this stage, stu­dents choose a media place­ment and in­cor­po­rate it into the so­lu­tion. The course also in­tro­duces the col­lab­o­ra­tive re­la­tion­ship be­tween Art Di­rec­tor and Copy­writer. Stu­dent teams brain­storm, de­velop copy, art di­rect and pitch ideas in teams. Stu­dents will ex­plore the di­a­logue be­tween prod­ucts and ser­vices and how to com­mu­ni­cate their ben­e­fits and fea­tures to the in­tended tar­get.

In this course, students learn to refine their conceptual thinking, and the ability to apply design concepts across various media channels. This course challenges students to think and strategically apply campaign ideas. At this stage, students choose a media placement and incorporate it into the solution. The course also introduces the collaborative relationship between Art Director and Copywriter. Student teams brainstorm, develop copy, art direct and pitch ideas in teams. Students will explore the dialogue between products and services and how to communicate their benefits and features to the intended target.

This is the in­tro­duc­tory course in Amer­i­can Gov­ern­ment, with the main focus on the na­tional level but some at­ten­tion to state and local lev­els as well. This Open­Lab site con­tains course ma­te­ri­als as well as links to news sites and a dis­cus­sion board to ex­change ideas. Please keep dis­agree­ments friendly, and please keep in mind that our main pur­pose is more to an­a­lyze than to react and fume. When the course is over, as long as you still have an Open­Lab ac­count at City Tech, you are in­vited to con­tinue post­ing on this dis­cus­sion board. To ac­cess course ma­te­ri­als, click “Visit Course Site” at the right of this page.

This is the introductory course in American Government, with the main focus on the national level but some attention to state and local levels as well. This OpenLab site contains course materials as well as links to news sites and a discussion board to exchange ideas. Please keep disagreements friendly, and please keep in mind that our main purpose is more to analyze than to react and fume. When the course is over, as long as you still have an OpenLab account at City Tech, you are invited to continue posting on this discussion board. To access course materials, click “Visit Course Site” at the right of this page.

This be­gin­ning pho­tog­ra­phy course ex­plores the foun­da­tional con­cepts of light and ex­po­sure. Using dSLR cam­eras, pro­fes­sional light­ing equip­ment and soft­ware, the stu­dent de­vel­ops com­po­si­tional skills and the abil­ity to con­trol pho­to­graphic style to cre­ate vi­su­ally en­gag­ing pho­tographs.

This beginning photography course explores the foundational concepts of light and exposure. Using dSLR cameras, professional lighting equipment and software, the student develops compositional skills and the ability to control photographic style to create visually engaging photographs.

Basic con­cepts re­lated to the two fun­da­men­tal dig­i­tal graphic forms (raster and vec­tor graph­ics) and learn­ing best uses and prac­tices for each. This course cov­ers basic dig­i­tal imag­ing ter­mi­nol­ogy and tech­niques in­clud­ing size, res­o­lu­tion, color space, file el­e­ments, mea­sure­ments, file for­mats, and scan­ning soft­ware and hard­ware. Class pro­jects re­quire stu­dents to ex­plore the mean­ing of com­mu­ni­ca­tion through de­sign and how it cor­re­lates with client sat­is­fac­tion and tar­get au­di­ence. Stu­dents be­come pro­fi­cient with both raster and vec­tor ap­pli­ca­tions, such as Adobe Pho­to­shop and Adobe Il­lus­tra­tor.

Basic concepts related to the two fundamental digital graphic forms (raster and vector graphics) and learning best uses and practices for each. This course covers basic digital imaging terminology and techniques including size, resolution, color space, file elements, measurements, file formats, and scanning software and hardware. Class projects require students to explore the meaning of communication through design and how it correlates with client satisfaction and target audience. Students become proficient with both raster and vector applications, such as Adobe Photoshop and Adobe Illustrator.