COMD 2400 Spring 25
In this course, students learn to refine their conceptual thinking, and the ability to apply design concepts across various media channels. This course challenges students to think and strategically apply campaign ideas. At this stage, students choose a media placement and incorporate it into the solution. The course also introduces the collaborative relationship between Art Director and Copywriter. Student teams brainstorm, develop copy, art direct and pitch ideas in teams. Students will explore the dialogue between products and services and how to communicate their benefits and features to the intended target.
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Reading Assignment Chapther 6,7,8
Chapters to Read: Chapter 5: Media Basics Chapter 6: Print Basics Chapter 7: Broadcast […] See MoreReading Assignment Chapther 6,7,8
Assignment 2 - Spring Break Assignment
Objective:Use your break to sharpen your design eye, explore your surroundings, and get inspired […] See MoreAssignment 2 - Spring Break Assignment
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Comment on "READING Assignment : Hey Whipple, Squeeze This – Chapters 4 & 5"
Creative Block Techniques: Chapter 4 presents several ways to get past […] See MoreComment on "READING Assignment : Hey Whipple, Squeeze This – Chapters 4 & 5"
Comment on "READING Assignment : Hey Whipple, Squeeze This – Chapters 4 & 5"
If you ever get into a creative block, you just look for inspirations, ideas, or whatever. […] See MoreComment on "READING Assignment : Hey Whipple, Squeeze This – Chapters 4 & 5"
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