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An in-depth introduction to communication design theory, this course examines theoretical perspectives of design practice within the larger discourse of design and visual culture. Communication models, the nature of representation, the dimensions of context, and semiotics are explored through critical readings in key documents from the early decades of the twentieth century to the present.

An in-depth introduction to communication design theory, this course examines theoretical perspectives of design practice within the larger discourse of design and visual culture. Communication models, the nature of representation, the dimensions of context, and semiotics are explored through critical readings in key documents from the early decades of the twentieth century to the present.

An exploration of the role of professional designers in creating a consistent image and voice for a company or institution through an identity system which addresses all aspects of its visual public presence. Students are challenged to create a comprehensive, multi-channel presentation showcasing all aspects of an identity system. 2 cl hrs, 2 lab hrs, 3cr Prerequisites: COMD 2400

An exploration of the role of professional designers in creating a consistent image and voice for a company or institution through an identity system which addresses all aspects of its visual public presence. Students are challenged to create a comprehensive, multi-channel presentation showcasing all aspects of an identity system. 2 cl hrs, 2 lab hrs, 3cr Prerequisites: COMD 2400

This course introduces students to core concepts in the graphic communications field including typography, color theory, design and production terminology, reproduction processes, file formats and substrates. During the semester, students will complete three pages of their own ePortfolio web site. Lectures will provide students with a historical perspective of the graphic communications field as well as discussing current practices and future trends.

This course introduces students to core concepts in the graphic communications field including typography, color theory, design and production terminology, reproduction processes, file formats and substrates. During the semester, students will complete three pages of their own ePortfolio web site. Lectures will provide students with a historical perspective of the graphic communications field as well as discussing current practices and future trends.

This is a beginning course that explores the technical and aesthetic concerns of photography. Using dSLR cameras, professional lighting equipment and software, students will explore fundamental concepts of light, exposure, and composition in order to develop the ability to control photographic style to create visually engaging images.

This is a beginning course that explores the technical and aesthetic concerns of photography. Using dSLR cameras, professional lighting equipment and software, students will explore fundamental concepts of light, exposure, and composition in order to develop the ability to control photographic style to create visually engaging images.

Foundation course in typography with emphasis on using type for a multiple of industry related applications ranging from print to interactive. Students are introduced to principles of type design and terminology including: variations of type structure, anatomy, font usage, grid, leading, kerning, tracking and alignment.

Foundation course in typography with emphasis on using type for a multiple of industry related applications ranging from print to interactive. Students are introduced to principles of type design and terminology including: variations of type structure, anatomy, font usage, grid, leading, kerning, tracking and alignment.