Final Visual Quote + Explanation

My visual quote, “don’t just talk, BUILD!” derived from a quote I found on the internet saying, “Stop talking and BUILD!”. I did not want to directly “take” the quote so I paraphrased it. I chose this quote because, it not only speaks to me, but to my situation, this is something I always have to remind myself I have a goal I have to build towards.

During the  process in terms of color and font choice, I chose the gray background to add a more of a  serious “attitude” to it. I used two typefaces in this quote, Helvetica and Baskerville. Helvetica for “Talk,” & “BUILD!“, with Baskerville for “Don’t just”. I left “Don’t just in black and in Baskerville, because it’s just not as important as the rest of the message, it’s just the “opener”. The “TALK” is white and about two times the size causes it to stand out. I created speech bubbles with the words “blah, blah, blah” coming from the word “Talk” to visually present the word metaphorically, as though it’s a human being speaking. I had the word, “BUILD!” in (all caps of course), to emphasize the fact a person must build instead of just talking. I put it in a almost navy blue color to add seriousness and a sense of determination as well I also outlined it to stand out further than the rest of the “flat” words.  And lastly, the bolts, I wanted to make the word, metaphorically, look visually as though it’s in the process of being built, and I thought bolts will represent that well.