Web Analytics

active 2 years, 10 months ago

Open

This Course is OPEN.

Professor(s)

Department

Communication Design

Course Code

3561

Semester / Year

Spring 2012

Course Description

In this course students will learn how to effectively direct traffic to a website. Topics will include implementing Web Analytics, Search Engine Optimization, and Search Engine Marketing. They will analyze data and assess reports on traffic to web sites; learn to write content to rank for key search terms, and to choose appropriately, and implement the best strategies that help to drive traffic to web sites.

Recent Posts

Final Exam Final Exam

Here are the files for the exam today. You will create 2 different image ads, using the standard […] See MoreFinal Exam Here are the files for the exam today. You will create 2 different image ads, using the standard […]

Classwork and Homework for Week 15 Classwork and Homework for Week 15

Today we will be going over what will be on the final: Study the midterm: some of the […] See MoreClasswork and Homework for Week 15 Today we will be going over what will be on the final: Study the midterm: some of the […]

Classwork and Homework from Week 14 Classwork and Homework from Week 14

Okay, I checked the schedule and here is the deal: Next week we have regular class on Monday, […] See MoreClasswork and Homework from Week 14 Okay, I checked the schedule and here is the deal: Next week we have regular class on Monday, […]

Recent Comments

Yes indeed! I will put the handouts up asap. See More Yes indeed! I will put the handouts up asap.

Will we be able to get the Google Web Tools Worksheet that we used in class online soon? I would […] See More Will we be able to get the Google Web Tools Worksheet that we used in class online soon? I would […]

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