Classwork and Homework for Week 15

Today we will be going over what will be on the final:

1. Study the midterm: some of the questions will be identical, some will be very similar.
2. Go over the following sections on the website:
   • Online Ad Campaigns
   • Image Ads
   • Designing Successful Image Ads
   • Landing Pages
   • Calls to Action
   • Duplicate Content and Robots
   • Inaccessible Pages and Theirs Cures
   • Vertical Search
3. Be prepared to create a small ad campaign on the fly.