Project Description
The main goal of this project was to create an ad campaign to promote the NYCGO.com website to increase the level of tourists using their website and visiting NYC.
Process
The main goal for me was to create something that resembles the city and what better way than using the world’s most famous subway system. I wanted to create something that can be seen published outside train stations so tourists can see it and know that it can be hard to navigate the city so why not visit their website so they can travel like a pro!
