Class 19

Class Info

  • Class Date: Wed. Apr. 3

Topic

Objectives

  • Students continue to develop their creative skills and personal styles in relationship to typography and lettering
  • Further develop software application/presentation skills.

Activities

TYpe Challenge Branding 40 sketches each A and B
A. single letter mashup sketches
use you selected word for branding

B. Two images combinations

upload sketch Image to Dropbox Type Challenges folder

lastname first name TC- skecth- Letters

Optional Type challenge Typographic Dante

Expressive Lettering Filmore Discussion

Branding
https://www.typeroom.eu/
https://www.studiofeixen.ch/

Trademarks & Symbols Volume 1-2 : Alphabetical Designs
By Yasaburo Kuwayama

https://www.dropbox.com/scl/fi/ouzztv2yreiljmbxh494r/Trademarks-and-symbols-vol1-1.pdf?rlkey=2w2s16k8yy4eufigpzcpg2fma&dl=0

To-Do After Class

1. Research Project 2 Part 2 Branding Expressive Lettering

Use your selected word of your favorite food or a favorite pastime such as listening to music, watching videos, playing a sport, etc.

  • Create an 11×8.5 doc can be any format does not have to be designed.
  • Research your word/topic at least two pages of text facts, figures etc.
  • At least 20 image references
  • At least 20 design references; logos, any visual communication, typographic treatments, etc. of your topic
  • Upload PDF of your doc named Lastname fisrt name P2 research.pdf
    to Dropbox Homework folder

Research Resources Page

https://openlab.citytech.cuny.edu/desantiscomd2427d036fall24/2023/04/03/creative-project-research/

2. Sketch at least 6 different solutions.

“lastname first name P2-b_2”

Upload to Dropbox homeworks

Example: Vary your ideas and styles when sketching:

DROPBOX FOLDERS
Dropbox Homework Folder to upload homeworks
Dropbox Folder to upload Type Challenges
Dropbox Folder to Upload Final Projects
Dropbox help


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