In this course, students learn to refine their conceptual thinking, and the ability to apply design concepts across various media channels. This course challenges students to think and strategically apply campaign ideas. At this stage, students choose a media placement and incorporate it into the solution. The course also introduces the collaborative relationship between Art Director and Copywriter. Student teams brainstorm, develop copy, art direct and pitch ideas in teams. Students will explore the dialogue between products and services and how to communicate their benefits and features to the intended target. Project based assignments from concept through final digital output are an integral part of the course.
In this course, students learn to refine their conceptual thinking, and the ability to apply design concepts across various media channels. This course challenges students to think and strategically apply campaign ideas. At this stage, students choose a media placement and incorporate it into the solution. The course also introduces the collaborative relationship between Art Director and Copywriter. Student teams brainstorm, develop copy, art direct and pitch ideas in teams. Students will explore the dialogue between products and services and how to communicate their benefits and features to the intended target. Project based assignments from concept through final digital output are an integral part of the course.
Foundation course in typography with emphasis on using type for a multiple of industry related applications ranging from print to interactive. Students are introduced to principles of type design and terminology including: variations of type structure, anatomy, font usage, grid, leading, kerning, tracking and alignment.
Foundation course in typography with emphasis on using type for a multiple of industry related applications ranging from print to interactive. Students are introduced to principles of type design and terminology including: variations of type structure, anatomy, font usage, grid, leading, kerning, tracking and alignment.
Foundation course in typography with emphasis on using type for a multiple of industry related applications ranging from print to interactive. Students are introduced to principles of type design and terminology including: variations of type structure, anatomy, font usage, grid, leading, kerning, tracking and alignment.
Foundation course in typography with emphasis on using type for a multiple of industry related applications ranging from print to interactive. Students are introduced to principles of type design and terminology including: variations of type structure, anatomy, font usage, grid, leading, kerning, tracking and alignment.
This openly available model course contains course information, learning outcomes, suggested weekly topics and projects, video resources, quizzes, and more. It may be cloned and adapted by any faculty member teaching this course.
___________________________
Foundation course in typography with emphasis on using type for a multiple of industry related applications ranging from print to interactive. Students are introduced to principles of type design and terminology including: variations of type structure, anatomy, font usage, grid, leading, kerning, tracking and alignment.
This openly available model course contains course information, learning outcomes, suggested weekly topics and projects, video resources, quizzes, and more. It may be cloned and adapted by any faculty member teaching this course.
___________________________
Foundation course in typography with emphasis on using type for a multiple of industry related applications ranging from print to interactive. Students are introduced to principles of type design and terminology including: variations of type structure, anatomy, font usage, grid, leading, kerning, tracking and alignment.
Foundation course in typography with emphasis on using type for a multiple of industry related applications ranging from print to interactive. Students are introduced to principles of type design and terminology including: variations of type structure, anatomy, font usage, grid, leading, kerning, tracking and alignment.
Foundation course in typography with emphasis on using type for a multiple of industry related applications ranging from print to interactive. Students are introduced to principles of type design and terminology including: variations of type structure, anatomy, font usage, grid, leading, kerning, tracking and alignment.
The Open Road is our place to highlight all that’s possible on the OpenLab. Join now to keep up on OpenLab news, events, and updates. Check our weekly In the Spotlight posts for a glimpse into the incredible work being done by City Tech students, faculty, and staff. Follow OpenLab News for announcements and site updates. And see our OpenLab Calendar for office hours, events, and workshops. You can find our workshop schedule and signup for workshops here as well.
The Open Road is also a place for the OpenLab community (meaning you!). We would love your feedback, insight, and comments. Please send along anything on the OpenLab that you love!
We are always available for any questions you might have. Email us anytime at openlab@citytech.cuny.edu!
The Open Road is our place to highlight all that’s possible on the OpenLab. Join now to keep up on OpenLab news, events, and updates. Check our weekly In the Spotlight posts for a glimpse into the incredible work being done by City Tech students, faculty, and staff. Follow OpenLab News for announcements and site updates. And see our OpenLab Calendar for office hours, events, and workshops. You can find our workshop schedule and signup for workshops here as well.
The Open Road is also a place for the OpenLab community (meaning you!). We would love your feedback, insight, and comments. Please send along anything on the OpenLab that you love!
We are always available for any questions you might have. Email us anytime at openlab@citytech.cuny.edu!
The COMD Hub (IN DEVELOPMENT) provides support for faculty and staff, including teaching, admin, and program development resources.
Join The COMD Hub to receive essential communications from the Department Chair, CLTs, and the City Tech Administration.
The COMD Hub (IN DEVELOPMENT) provides support for faculty and staff, including teaching, admin, and program development resources.
Join The COMD Hub to receive essential communications from the Department Chair, CLTs, and the City Tech Administration.
The COMD CLT Staff is hard at work making resources and support for the department easily accessible and available for all. This Project and associated blog will make it easier for you to find the tools and resources you need to best meet the needs of your classes.
Email: comdclt@gmail.com
Phone: (929) 320-0338
Skype: comdclt@gmail.com
Zoom: comdclt@gmail.com
The COMD CLT Staff is hard at work making resources and support for the department easily accessible and available for all. This Project and associated blog will make it easier for you to find the tools and resources you need to best meet the needs of your classes.
Email: comdclt@gmail.com
Phone: (929) 320-0338
Skype: comdclt@gmail.com
Zoom: comdclt@gmail.com
We are a design club at New York City College of Technology. We host Meet the Pros (facebook.com/meetthepros) speaker series and we release an annual design magazine, Command+J.
We are a design club at New York City College of Technology. We host Meet the Pros (facebook.com/meetthepros) speaker series and we release an annual design magazine, Command+J.