COMD3504 - Section HD61 - Spring 2022

Author: Theresa Rodriguez (Page 2 of 2)

Assignment 2

In the two readings ā€œFerdinand de Sausurreā€™s Course in General Linguisticsā€ and a collaboration between J. Abbot Miller and Ellen Lupton entitled ā€œDesign Writing Researchā€, the readings are focused on the usage of language. When it comes to languages, it is most likely considered to be an art in its own unique way.  For instance, in terms of communication, languages come in the forms of words and symbols. What makes languages even more interesting is that they can have its own unique design depending on how people use it. Using words and symbols all over the world has its own complete meaning which to me makes the art of language even more interesting.

The art of language has been around for so many centuries that in modern days, weā€™re able to understand how people back then were able to come up with their own source of communication. For instance, we have places like China where they are well known for using symbols and even Egypt thatā€™s known for using images. How does communication of language influence modern times? Simple, we use words and images and also use sign language too. From what history was like back then, it is most likely that we have still followed the same idea. The only difference is the way we are using them. Especially with the kind of tools and equipment we use in order to communicate.

In the world of design, language plays a very important role in it. For instance, when creating a design, you create something thatā€™s able to speak to the audience. Whether it can be visually or even verbally. You get designs that have a lot to say without any sights of words. You can also stumble upon designs thatā€™s all about words such as Typography. Regardless of what kind of designs youā€™ll be able to experience, these designs will always have their own way of communicating with you in their own language.

Assignment 1a & 1b

Assignment 1a – Introduction Video

Assignment 1b – Reading Response

Based on the readings from Helen Armstrong ā€œHelen Armstrong, ā€œIntroduction: Revisiting the Avant-Gardeā€ fromĀ Graphic Design Theory: Readings from the Field (2009)ā€œand Bruno Munari ā€œBruno Munari, selected chapters fromĀ Design as Art (1966)ā€, the roles that design should play in our lives and culture is being able to have art communicate with the people. Designs playing a role in our lives is most likely the arts being some sort of an important factor to us, especially as we are growing up with it too. For instance, when it comes to the arts in modern times, people can naturally choose what is art to them. Take video games for instance. Video games are a form of art that would also be considered a cultural thing since it does reach out to a lot of people.

What distinguishes the fields of designs from other types of creativity is based on what kind of design it is? Would the design be in the form of a painting, a comic book, perhaps a poster? Designs come in many different shapes, forms and sizes and each and everyone of them would always turn out to be unique in its own way. However, one specific field of design would have to be graphic design mainly for the fact that itā€™s a type of field that would cover just about anything.

When it comes to theoretical questions, the kind of questions that designers are normally concerned about or even stuck on are the ones that dives into depth with their designs. Itā€™s pretty much those kinds of questions that for some odd reason makes everything you do feel kind of thrown off. Although these kind of questions may seem rather intimidating, they are indeed very important which would allow designers to grow. Tough questions like this would remind me of the most urgent problems facing designers today. My interpretation on this would have to be making the final calls in a set design. My reason for this is mainly because most designers would be working for a company and when a designer makes a really nice design, sometimes it just doesnā€™t make it to the cut. With that being said, it is up for the designer to be able to solve this problem by taking any given critiques and to have a different perspective when it comes to these things.

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