COMD 1167 e148 Fall 2016

Author: Nelson Guzman

Joshua Magazine Design Assessment

Anthony and Nelson

Grid: The grid implemented in the magazine seems to be a 4 column grid. Although the use of large images seems to take priority over the grid, we think for the sake of showcasing a clean aesthetic, which showcases the item is trying to sell you.

Color: All colors seem to be toned down or muted,  evoking a feeling of upscale elitism that. by providing a clean look with images mostly showcasing the quality of the product over expository text.

 

Typeface:

The magazine uses a clean san serif font to create a sense of elegance, while maintaining a modern tone. A Serif font is used in the headings to contrast the sans serif font, again adding to the sense of clean, upscale look that is found throughout the entire magazine.

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