Class Date: September 27

Topic

  • Type Classifications (The main families of typography)
  • Type Pairing
    Refers to the use of two typefaces (or fonts of the same typeface) that work well together.
  • All typographic elements in place

Objectives

A more detailed look at Type Classifications

QUICK REFERENCE Classifications

Effectively choose typefaces that work well together.
Understand combinations of type in terms of Contrast/ Legibility /Mood

QUICK REFERENCE Type Pairing

Understanding how to put in practice all the typographic elements learned
in class so far. Type classification, type selection, case, variables, pt size and leading, tracking and kerning, path and direction, alignment.

Class Activity Type Challenge

Create an 8.11 x 11 inch document in InDesign (1 page / .5″ margins all around)

Type in the words: This is a test (24 pts)

We will also add a paragraph (11pts/15 leading)
Create a text box/ Go to TYPE> Fill with Placeholder text.

Then follow demo

Save as: Lastname_First_choosing_classifications

then export as PDF: Lastname_First_TC_choosing_classifications.pdf

Place in Dropbox

Assignment: Due before next class

Start in Class

For pages 12 and 13

Create two different type compositions that use two families of typefaces from the different classifications

  • Serif (must be used in at least one of your compositions)
    • Old Style (usually ok for small type or headings)
    • Transitional (usually ok for small type or headings)
    • Modern (better for larger type)
    • Slab (better for larger type)
  • Sans Serif (must be used in at least one of your compositions)
  • Script (avoid the use of scripts for body copy or with all upper case) or Display Typeface for title ok
  • Avoid novelty typefaces

Put type elements learned into actual practice.

  • type classification
  • type selection
  • case (upper case, Caps and Lower case, all lower case, etc)
  • variables or variable text
  • pt size
  • leading
  • tracking and kerning
  • path and direction
  • alignment

These are examples. Your design solutions should not look like mine. Do not use the same typefaces I am using in this example or the Type Pairing Quick Reference.

type paring composition
Might have to make my copy a bit bolder or select a different typeface
type pairing composition
This nook is a good fit for justifies alignment

Other info:

  • Use the AREA of your first 4 columns freely (add a border)
  • Color: black on white or white on black (grey ok)
  • 5th Column Header:
    Classification of Type &  Pairing Typefaces
    Should also include the Classification
  • Serif (Add specific category: Old Style, Transitional Modern or Slab ) and the actual typeface selected for this category
  • Sans Serif and the actual typeface selected for this category
  • Script or Display and the actual typeface selected for each of the categories.
  • Must use the title of your invention and your complete narrative (entire paragraph). Please check spelling.
  • Can use basic shapes or lines for your composition, but not actual illustrations or photos

  • Save Indesign Document
    Export as PDF pages 12 and 13 only
  • Name file: lastname_pairing.pdf
  • Place into our Dropbox

Next Class:

  • Overall book corrections
    Creation of a title page (Page 1)
  • The title of our book is
    Great Inventions, featuring: your invention
    Sub title: A Typography Prime
  • Page 14 credits (your name, typefaces, art sources)


Graphic Assignments are always due the day before class at 11:30 pm, and must be placed in class drive (COMD1127 DROP BOX link) unless indicated otherwise. Assignments uploaded during class on the day that they are due are marked as late.

Participation Activities (Scavenger Hunts, Type Talks and Type Challenges) are due during class or the day before class at 11:30 pm if indicated by the instructor.