Personal Work: Stivs corps logo

objective:

Create a memorable logo that reflects a modern carpentry company’s craftsmanship and integrity, appealing to residential and commercial clients.

design concept:

The logo for Stivs Corps embodies the essence of skilled craftsmanship and reliability, combining traditional woodworking elements with a contemporary aesthetic. The goal was to convey a sense of quality and professionalism that resonates with the target market.

elements:

  • Typography: A strong, san serif typeface that evokes a sense of tradition and durability was selected. The bold letterforms instill confidence, while subtle customizations such as elongated letters.
  • Color: Black, White, & Purple
  • Layout: Opted for a balanced, symmetrical layout that exudes stability and professionalism.

Logo concept DEsign

Concept 4

Final logo design concept

Company t-shirt design

White text and logo on black t shirt

Personal WORK: SG blendzzzz logo

Objective:

Develop a dynamic logo for SG Blendzzzz that reflects the unique personality of the barber shop and resonates with its target demographic of style-conscious individuals.

design concept:

The logo for “SG Blendzzzz” is a fusion of contemporary design and classic barbering elements, aimed at creating a memorable brand identity. The concept revolves around the idea of blending traditional grooming with modern flair, capturing the essence of a stylish grooming experience.

Elements:

  • Typography: I used a pair of serifs and a san-serif font to emphasize simplicity.
  • Color: Black & White for both logo and typeface
  • Layout: Opted for a horizontal layout that enhances versatility, ensuring the logo performs well across various applications. The balanced composition allows for easy scalability and recognition at any size.

Logo concept design

Concept 4

FInal logo design concept

Social media profile

Business cards

Foundation Drawing: 2 point perspective project

objective:

It represents an exterior setting like a street scene, a shopping mall, or an outdoor home in the woods or by the lake. You are invited to create an imaginary setting. Any theme or subject must show your knowledge of 2-Point Perspective and show your drawing skills using line, tone, composition, contrast of light and dark, and color if you choose.

Themes:

  • woods
  • lake
  • rustic
  • horror
  • creepy

techniques:

  • shading
  • crosshatching
  • shadows and highlights
  • wood texturing

PrelimInary drawing

final 2-point perspective

Communication Design 1: Web magazine landing page

objective:

Create an engaging and user-friendly landing page for a digital magazine.
The landing page should include essential elements such as a
Header, Footer, Feature article, Navigation, and Archive.

Components

Header:
Include the digital magazine’s logo.
Design a navigation menu with links to key sections (e.g., Home, Categories, About Us).
Implement a visually appealing and functional search bar.
Footer:
Include copyright information.
Add links to important pages (e.g., Privacy Policy, Terms of Service, Contact Us).
Optionally, include social media icons linking to the magazine’s profiles.
Feature Article:
Display a visually appealing grid or list of featured articles.
Include images, titles, and brief descriptions for each article.
Ensure readers have a clear call-to-action (CTA) to explore each article further.
Navigation:
Create an intuitive and user-friendly navigation system.
Implement dropdown menus or other navigation aids to access magazine sections or categories quickly.
Ensure that the navigation is responsive and works well on various devices.
Archive:
Design a section where users can explore the magazine’s archive.
Organize articles by categories, dates, or any other relevant criteria.
Implement filters or search functionality to help users find specific content.

guidelines:

User Experience (UX):
Prioritize a seamless and enjoyable user experience.
Ensure that navigation is intuitive and users can easily find the information they want.
Visual Design:
Use a consistent color scheme and typography that aligns with the magazine’s branding.
Incorporate high-quality images to enhance the visual appeal of the landing page.
Responsiveness:
Design the landing page to be responsive, ensuring it looks good on various devices (desktops, tablets, and mobile phones).
Accessibility:
Consider accessibility principles to make the landing page usable for everyone.
Ensure that text is legible and navigation is accessible using keyboard inputs.

Rough sketches and wireframe

Final web magazine landing page

Communication Design 1: Billboard design

default fallback image

Objective:

This homework assignment aims to challenge students to extend the visual and conceptual elements of their previously designed magazine to outdoor advertising by creating three distinct billboard designs. Students will develop headlines that encapsulate the essence of their magazine content and employ effective visual communication strategies to engage and captivate a broader audience.

Concept Development:

  • Brainstorm and sketch at least ten ideas for billboard designs that draw inspiration from your magazine content.
  • Experiment with various visual compositions, typography treatments, and headline concepts to convey the essence of your magazine compellingly and memorably.
  • Consider how each billboard design can capture attention, communicate a clear message, and resonate with your target audience.

Headline Creation:

  • Develop headlines that succinctly capture the essence of each billboard design.
  • Ensure that the headlines are attention-grabbing, relevant to the magazine content, and aligned with each design’s overall theme or message.

Design Execution:

  • Select three of your most robust concept sketches and develop them into digital mockups using graphic design software.
  • Pay careful attention to each design’s typography, imagery, color scheme, and overall visual hierarchy.
  • Ensure that the billboard designs effectively communicate the intended message and evoke the desired emotional response from viewers.

initial sketches and headline concepts

digital mockups

final billboard designs