iContact/Launch Party Ad

Internship Journal #6:
Kamwo & Dermatology M Launch Party

Our company recently decided to carry a product formulated by a popular practitioner from the UK. I got to create a fun launch party invite and learned to use iContact to mass email potential guests. I also created multiple platforms for guests to RSVP. This is a nice change from the typical ads I create. I came across a few obstacles fitting all the content and the wording itself needed some work. I also had to revise the imagery too. I was told the first design gave off a “sweet sixteen party” tone. The marketing team and I compromised. I definitely come a long way when it comes to criticism and learned not to take anything personally. I am happy with the end result.