Products and Packaging

Internship Journal #2:
Meridian Biologix Essential Oil

I was grateful for the opportunity to create my first product label for Kamwo Meridian Herbs. I needed to create a tiny sized label for an essential oil line they were formulating. The bottles are small. It was difficult to incorporate all the details and information the marketing and production team wanted on the label. At the same time, I had to consider leaving extra space for the bleed margin and the inner margin. Since the canvas size is small, print margins are extremely important when it comes to printing in large quantities. A slight error can mean cutting off a big part of the label. I made the mistake of working on the label in photoshop. There were many different scents and versions of the product I had to create and using Indesign or Illustrator was definitely a smarter choice.