My intentions for this concept was to have each word illustrated by what it means. I designed it in a way that emphasize’s every word in the overall message. Bringing pleasure to the eye of the reader and also breaking down the importance of each word. 
In this concept, I transferred the same typography but this time added line art and changed the whole phrase to yellow. I decided to draw circles considering the message involve the phrase “Full circle” . I also chose to fill them up with blue to represent a calm feeling, and to continue the yellow and blue palette I had in the beginning. 
In my final concept, I kept the original typography but this time I wanted a more serious/ dramatic mood, opposing the playful one previous to this. I decided to place a cloudy background and edited it to give it a more intense feeling. I chose a cloudy background, not only because I thought it best represent a dramatic tone, but it symbolizes how the world around us, like clouds, goes around in a circle and what goes around comes back around.
A Communication Design Portfolio
