The United States is one of Italy’s most important trade partners, with two-way trade in goods and services. Italy being a part of the European Union, follows EU treaties and laws. “Under both the EU treaty’s Right of Establishment and the Friendship, Commerce and Navigation Treaty with the United States, Italy is generally obliged to provide national treatment to U.S. investors established in Italy or another EU member state. The two countries have enacted an income tax agreement to prevent double taxation.” (U.S. relations with Italy – United States Department of State, 2021).
The United States enforces export controls to protect everyone. “The Bureau of Industry and Security (BIS) is comprised of two elements: Export Administration (EA), which is responsible for processing license applications, counseling exporters, and drafting and publishing changes to the EAR; and Export Enforcement (EE), which is responsible for compliance monitoring and enforcement of the EAR. BIS works closely with U.S. embassies, foreign governments, industry, and trade associations to ensure that exports from the United States of items subject to the EAR comply with the regulations. BIS officials conduct site visits, known as End-Use Checks (EUCs), globally with end-users, consignees, and/or other parties to transactions involving items subject to the EAR to verify compliance.” (Italy – U.S. export controls, 2021).
The Retailers of Italia would use the method of exporting directly. “Direct exporting allows more control over the export process, potentially higher profits, and a closer relationship to the overseas buyer and marketplace—as well as an opportunity to learn how you can boost your overall competitiveness.” (Barry, 2015). This approach is the best way to achieve maximum profits and long-term growth as a company. Exporting directly will be challenging but with the appropriate support and guidance from the U.S. Department of Commerce, state trade offices, freight forwarders, shipping companies, international banks, and others one will succeed. The Retailers of Italia E-Commerce website will process credit cards as a form of payment then proceed to export directly to the consumer.
