Patagonia

It is clear that the fashion industry as an affect on the environment. In the recent years fashion had a dramatic shift with production of fast fashion. Companies are attending to consumers need for affordable and fashionable clothing, but it has a negative impact on the environment. Fast fashion is the cause of increase in textile waste. According to the article “Fast fashion is destroying the planet; here’s how” 53 million tones of fiber is produced by fast fashion industry every year. As a results these fibers can cause many negative health effects and cause global warming. For cheaper prices many producers turn to synthetic materials such as polyester. Fibers that are made out of plastic release carbon emissions. It’s recored that fast fashion is the cause of global warming with the 1.2 billions tones of carbon dioxide being release into the atmosphere.

The fashion and the textiles industry is a major concern to the pollution of water. We all know that the factories uses a lot of water to clean garments. Most garments is made out of cotton so it takes 10,000 liters of water to produce one kilogram of cotton. Out simple everyday t-shirts takes 3,00 liters of water for one cotton. This is insane with how much the fashion industry relies on water to get garments made. Textile dyes that are use today are harmful chemicals that eventually makes the way into the rivers and oceans. Many factories overseas distribute the dyes into our water stream  which is  extremely toxic.

Due to the negative impact of the fashion industry on the environment many companies such as Patagonia is making a change to reduce environmental impacts. Patagonia is a company that focus on sustainability. They focus on selling environmental apparels with the production of recycling materials and switch to a more organic cotton. Patagonia takes responsibilities in the environment by willing to work or partner with companies  to reduce the toxins that’s being release on our planet. They work with top leaders in apparel industry to work together to create environmental performance. Due to the help of Patagonia its reported that 49 members of the Sustainable Apparel Coalition represent a third of clothing and footwear sold on the planet. As you can see the founder of Patagonia, Yvon Chouinard put the environment first.

I feel what Patagonia is doing for the environment is good! The company is doing a lot to make a change in the fashion industry. Currently I don’t have any Patagonia apparel, but with the contribution  to the environmental crisis I would definitely support this brand.

Reference:

https://www.cnbctv18.com/auto/all-you-need-to-know-about-charging-your-ev-at-home-12734262.htm

https://psci.princeton.edu/tips/2020/7/20/the-impact-of-fast-fashion-on-the-environment

https://www.patagonia.com/sustainable-apparel-coalition.html