Hi everyone,

This week we’ll be working on your silhouette projects!

I looked at “our folders” and everyone who requested has one already. Please check your city tech emails. You can search using my name: Chloe.smolarski-heims and then please pin it so that you can find it easily.

Towards the end of class I will be introducing our last illustrator projects: Business cards.

Make sure your business card reflects the below mentioned design principles. (Front and back)

specs: 3.5″ X 2″ | CMYK | export as a png and upload to your Openlab site.

Step 1: Find a business card on line that you like.

Step 2: Copy it with different information.

Step 3: Finally, incorporating what you learned from making the copy, design a second card that incorporates Visual hierarchy and one other design principle.

Step 4: Export both the copy and the final version to Openlab. Take a pic and upload it slack. That is how I will count you present next week.

Here is here is a brief tutorial I just made about TYPE. I wanted you to have this as a reference as you design your business cards.

Visual-design principles inform us how design elements such as line, shape, color, grid, or space go together to create well-rounded and thoughtful visuals.

  1. Scale
  2. Visual hierarchy
  3. Balance
  4. Contrast
  5. Gestalt

Nielsen Norman Group produced a useful guide