I essentially decided to take my drafts for the leader board web banner to adobe illustrator using elements of hierarchy and color to my advantage to ultimately come up with these. I’m not so sure in regards to typography of it but revisions will be done. I left some open spaces for when the logo is finalized. In regards to what works and what doesn’t, he really likes the line ” A world of it’s own” and liked the one with the solid slash as it had a bit of a dynamic to it.