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Basic concepts related to the two fundamental digital graphic forms (raster and vector graphics) and learning best uses and practices for each. This course covers basic digital imaging terminology and techniques including size, resolution, color space, file elements, measurements, file formats, and scanning software and hardware. Class projects require students to explore the meaning of communication through design and how it correlates with client satisfaction and target audience. Students become proficient with both raster and vector applications, such as Adobe Photoshop and Adobe Illustrator.

Basic concepts related to the two fundamental digital graphic forms (raster and vector graphics) and learning best uses and practices for each. This course covers basic digital imaging terminology and techniques including size, resolution, color space, file elements, measurements, file formats, and scanning software and hardware. Class projects require students to explore the meaning of communication through design and how it correlates with client satisfaction and target audience. Students become proficient with both raster and vector applications, such as Adobe Photoshop and Adobe Illustrator.

This course challenges students to integrate foundational design skills with conceptual thinking to develop creative solutions. Students explore art direction, copywriting, and visual storytelling through project-based assignments while considering the relationship between a brand, its target audience, and campaign objectives. Emphasis is placed on idea generation, design execution, and professional presentation.

This course challenges students to integrate foundational design skills with conceptual thinking to develop creative solutions. Students explore art direction, copywriting, and visual storytelling through project-based assignments while considering the relationship between a brand, its target audience, and campaign objectives. Emphasis is placed on idea generation, design execution, and professional presentation.

This is a course in effective essay writing, academic reading and basic research techniques including use of the library. Readings are assigned for classroom discussion and as a basis for essay writing. Simultaneously, we will focus on language enhancement. This co-requisite focuses on reading comprehension; critical thinking; the structured writing process; rhetorical awareness, writing in diverse genres, grammar, mechanics and cross-cultural rhetoric and communication; listening and spoken communicative competence.

This is a course in effective essay writing, academic reading and basic research techniques including use of the library. Readings are assigned for classroom discussion and as a basis for essay writing. Simultaneously, we will focus on language enhancement. This co-requisite focuses on reading comprehension; critical thinking; the structured writing process; rhetorical awareness, writing in diverse genres, grammar, mechanics and cross-cultural rhetoric and communication; listening and spoken communicative competence.

This basic design and color theory course explores graphic communication through the understanding of the elements and principles of design, as well as the design process, including idea development through final execution. Students develop basic skills in two-dimensional design, color and content creation while employing the design process of research, sketching and experimentation. Communication designers use the concepts explored in this course in disciplines such as advertising, graphic design, web design, illustration, broadcast design, photography, and game design.

This basic design and color theory course explores graphic communication through the understanding of the elements and principles of design, as well as the design process, including idea development through final execution. Students develop basic skills in two-dimensional design, color and content creation while employing the design process of research, sketching and experimentation. Communication designers use the concepts explored in this course in disciplines such as advertising, graphic design, web design, illustration, broadcast design, photography, and game design.