For this project, I was tasked with creating a poster for a quote from the made-up cigarette brand “Red Apple” by Quentin Tarantino. For my first design, I kept it simple and used a royalty-free image from pexels.com to emulate cigarette smoke. I then used Illustrator’s line trace feature to make the smoke look more like a drawing, while maintaining consistency by making the smoke blue. To incorporate the brand logo, I placed a red apple on top of the “I”.
For the second design, I designed and drew my own cigarette box and stamped the red apple logo on it. I used the elegant and flowy CornerstoneJF font for this design.
For the final design, I went for something more playful by making the cigarette look like a worm coming out of a red apple. I still used the red apple concept and changed the font to Cosmopolitan, which has a similar feel to CornerstoneJF for consistency.
