Project Description
MTV wants to accumulate younger viewers. For this project, recreate the classic MTV logo intro animation using modern references.
Reflection
My idea was to show the MTV logo breaking out of the phone to symbolize people’s immediate shift to mobile devices. The concept of sitting down with your family to watch television is increasingly fading due to the rise of smartphones and internet. The MTV logo was integrated with a smartphone to promote MTV’s willingness to step into the new era.
