My second project presented a significant challenge for me. Admittedly, I’ve never been particularly fond of working with typography, although I deeply admire and respect the artists who have made a lasting impact through their innovative use of typography. Despite my reservations, I chose to take on this project as an opportunity to step outside of my comfort zone and broaden my skill set. The task at hand involved creating the company’s monthly online magazine, which covers various social issues related to the company’s mission and areas of interest.
The project guidelines specify that a black-and-white color scheme should be maintained, with different layout styles used in each article. Additionally, the use of multiple photos with proper credit to the original author is required. Specific parameters may vary depending on the content and its purpose.
Over just over two weeks, I worked on a project that initially involved creating two articles. However, due to the positive feedback from the marketing directors, my boss assigned me an additional five articles to work on. This expanded scope included designing the magazine cover, merchandise page, and contacts page. Throughout the project, I utilized InDesign and Photoshop for image editing. Each article took me around a day and a half to two days to complete, varying in length and complexity.
Throughout this project, I was incredibly mindful and attentive, always following the guidance and recommendations of my supervisor. I took great pride in the fact that my designs were approved with minimal alterations. The focus of my work on each article primarily involved crafting impactful titles, organizing the text according to my supervisor’s direction, strategically placing and utilizing images, and employing a restrained color palette in the design. It was crucial for all these elements to be executed flawlessly to ensure they complemented each other effectively.
In conclusion, I want to express that this project was quite challenging and caused me a lot of stress, but it was also very rewarding because I was able to create something that not only my superiors appreciated, but that I truly enjoyed working on.
