The original brand logo for Denique Lindsay Spencer blends elegance with creativity. A neutral color palette of black and cream with a hint of green displays a perfect description of Spencer as a person and a brand. The color black is significant throughout the brand’s logo image as it represents strength, resiliency, and elegance; where as the cream borders and lettering depicts a more calm and conservative side to Spencer. It is also the touch of shadowy green palm leaves in the images background that provides a unique flair to the logo with the color green symbolizing inventiveness and good luck. The script font used to display the letters in the image refers to Spencer’s femininity, elegance, and creativity.
Mission Statement
Denique Spencer is a creative, intelligent, and devoted entrepreneur who is dedicated on cultivating magical experiences through her writings, unique event planning and fashion designs. As a collaborative writer for fashion, beauty, and lifestyle she passionately delves into what inspires and excites her audience. Spencer’s professional career goal sees her working within the fashion and beauty industry as a digital marketing manager. It is her personal career goal to expand her DeeLuxe brand into a global empire. A big part of Denique’s mission concentrates on philanthropy as giving back to those who are less fortunate in her community is vital to her. All the while developing and implementing her vision through her vast education and life experiences.
Professional Objectives
+ Apply for Graduate School
+ Interview for a position as a freelance digital content writer for a trade publication.
+ Obtain a business loan for my DeeLuxe Event space
+ Interview for Digital Marketing positions
+ Network with industry professionals in order to secure a position within the fashion industry.
Professional Goals
+ Obtain a Master’s Degree in Business from a prestigious university.
+ Secure a paid position as a professional freelance fashion blogger through my internship at Bluejestic.
+ Create another stream of revenue by getting into real estate, specifically flipping old homes for profit.
+ Obtain a position as a Digital Marketing Manager within the fashion or beauty industry.
+ Open up an event space called DeeLuxe Events.
