Just a reminder! 

Tomorrow, April 1st, we have our informal class at 8 am -10 am. We will review everything, so you know what you need to complete for the class. We will review the new projects and the earlier projects, mid-semester exam, the up and coming video project etc. Please come and we will get through this semester. I know it is a difficult time we are experiencing in our life and world. Our next formal class will be Tuesday, April 7th.

 

See you tomorrow!

Digital Media Foundations WedSp20 revised3

http://2020 Spring Term (1) Digital Media Foundations COMD 1112 D110[23185] (NYC College of Technology)

 

Criteria for the Logo Research Paper

Many of your reading assignments have been logo history articles such as the one about the UCONN husky logo, the Met Logo redesign article, the Google Redesign Logo article, etc.and you can use these as guides. And here is the link to previous student logo history papers that were excellent:

https://openlab.citytech.cuny.edu/rherrera-eportfolio/academics/sample-course/logo-history/

https://openlab.citytech.cuny.edu/evega-torres-eportfolio/academics/cdmg-1111/logo-history/

https://openlab.citytech.cuny.edu/asewell-eportfolio/courses/cdmg1111-e402/logohistory-homedepot/

If you are unsure that you have met all the criteria for the assignment,  please review the description of the assignment which was in the first day homework assignment sheet and can be found on our site under Assignments/Week 1.

Above is the rubric that will be used to grade this assignment. However, you will not get a grade on the assignment right now. You will get a preliminary grade on your 2nd draft and a final grade on your third draft. This does not mean you shouldn’t put serious effort into the drafts.It does mean that you should concern yourself with the grade you will get by doing some in-depth research and getting down your thoughts without undue concern about final polishing, minor grammatical errors, etc because by doing two drafts these will be corrected.

How to Make a Logo

 BA0363LogoOfLetters(1).pd

Tony DiSpigna – Typographer from NYCCTTyp

A Love Letter for You from Tony DiSpigna

Typography Links

 Typography Links2.docx

Typography Primer

 type_primer.pdf

Type Classifications

http://www.designingwithtype.com/5/classifications.php

Using Type in Print and the Web

USING TYPE IN PRINT MEDIA

Here are a few design guidelines for starters when creating text documents to be printed:

• Use the same fonts and sizes for various headings in the same document. If you have to use different fonts, stick with the same type family for consistency.
• Use 10- or 12- point size serif type minimum for the body of text for easier reading on printed material.
• Use italics sparingly and infrequently, for emphasis only.
• When using text type, do not use type in all upper case and do not allow too much or too little spacing between lines of type. Use the default leading on your word processor as a guide.

USING TYPE FOR ELECTRONIC MEDIA

Here are a few design guidelines when creating electronic documents:

• Try using sans- serif fonts especially for light- colored text against a dark or black background for easier reading. Bolder fonts also work better when reversing type out of a solid or textured background.
• Use a minimum 12- point size for body text, because text is displayed electronically and can be tiring on the eyes over periods of time.
• Use color for emphasis of graphic statements. Electronic media is a great means for entertaining visual stimulation.
• Usually it helps to keep sentences short and use small paragraphs to hold the reader’s interest.

File Formats

Key File Formats Fall16.docx

Google has changed its look.

http://www.theguardian.com/technology/2015/sep/01/google-logo-history-new-doodle-redesign

http://googleblog.blogspot.com/2015/09/google-update.html

More on File Formats

http://www.scantips.com/basics09.htmlhttp://googleblog.blogspot.com/2015/09/google-update.html

Today’s Lab

 Lab for February 19, 2020.docx

Create your own Logos

Logos: Learn What Separates the Great from the Good

 

 

 

• 
• Research and Development: search and gather information about subject matter.
• Graphic design begins with a visual concept-the main idea behind creating the design piece. Before coming up with a concept, you need to plan a strategy or design objectives that meets your clients’ needs. You need to research information, material, and visuals about your subject, and start writing down your idea. Make changes and decision on those ideas and with the client, and then generate final comps for the intended media or the product.

The whole idea behind designing is being able to solve problems visually that help the client best communicate his or her message. Before you start designing, talk to your client and listen; then keep your client involved in the process.

• Listen to the client to understand the design challenge. Make the client feel involved. Try to assist gently when suggesting changes you feel would create a better product, but do not make the client feel incompetent. You need to fully understand the client’s project in order to help.

• You need to know the market the design is intended for and what the client’s design specifications are. Is this design going to be used for print and electronic media?

if so, then understanding different ways images and text are going to be presented for each medium is crucial to the success of the project.

• What materials are needed for the project, and what is your experience with these materials? What software or hardware are you comfortable with, and whichones will require that you rely on others for expertise?

• Know your budget and guidelines. Complete as much research as possible so you will be able to stay within your estimate. Set a time frame for completion of various components of the project.

http://maddisondesigns.com/2009/03/the-5-basic-principles-of-design/

http://www.ehow.com/list_6739142_phases-design-process.html

http://pbskids.org/designsquad/parentseducators/workshop/process.html

http://inspirationfeed.com/wp-content/uploads/2010/11/Design-Process-flow-Chart-Isaiah-Frazier-Artistic-Designs-013.jpg

https://www.fastcompany.com/3068050/what-it-was-really-like-to-work-at-labor-nominee-puzders-fast-food-empire

https://powerpastimpossible.org/oil-taps-potential/#1

https://pbskids.org/designsquad/pdf/parentseducators/DS_TG_DesignProcess.pdf

Super Bowl Commercial

https://superadsdb.com/2020

Digital Media Primer

Digital Media Primer Chapter 1(2)(1).pptx

Writing and Research

Writing and Research Resources(1) (1).docx

Today’s Lab

 Week 2 Lab Wed20.docx