The article “The Botany of Desire” by Michael Pollan, Pollan explains that the food we eat are indeed pesticides and majority of what we eat are altered in many ways before we are actually able to eat it. He says that Genetic Engineering is an improved way to replace all of these toxic chemicals and gain a more healthy approach. Genetic engineering allows vegetation to have a gene that will protect itself from insects and diseases without the use of pesticides. I think this approach of genetic engineering is an idea that makes sense towards removing hazardous materials but I believe it can also be harmful. We do not know what could happen to us from consuming these genetically engineered products in the long run.

For the book cover design I would like to show the potato in a way where there is dark on one side and light on the other side of the potato. This will create a feeling of uncertainty whether this is a good or a bad thing. I would also like to try a shot with very little lighting to create a dramatic effect and shadows on the potato.

For the Fresh Direct shoot I would like to show the vegetables looking bright and fresh to create a clean feeling. Possibly with water on the vegetables close up.