Monthly Archives: October 2015

Understanding Scenarios

Understanding Scenarios

A scenario is a “day in the life of” one of your personas. It should include both the persona’s daily working tasks as well as how your app or website fits into their lives.

Writing a scenario is as simple as taking your research and extrapolating from it to document the tasks that your persona’s perform when using your product.

A step by step guide to scenario mapping

http://www.uxforthemasses.com/scenario-mapping/

Using Scenarios

https://uxthink.wordpress.com/2010/11/30/using_scenarios/

Usability.gov—Scenarios

http://www.usability.gov/how-to-and-tools/methods/scenarios.html

UIAccess.com—Example Scenarios

http://www.uiaccess.com/accessucd/scenarios_eg.html

Understanding Personas

Understanding Personas

A persona is a fictitious identity used to represent one of the user groups for who you are designing. They are created by taking both qualitative and quantitative data from; analytics, surveys, interviews user testing and other research techniques that the UX designer uses to craft a sketch of an ideal user.
A good persona needs a name, photo, realistic and research based motivations and goals, and a backstory rooted in reality.

Usability.gov—Personas

http://www.usability.gov/how-to-and-tools/methods/personas.html

Building data based personas

http://www.sitepoint.com/create-data-backed-personas/

How To Create UX Personas (video)

http://uxmastery.com/create-ux-personas/

An Introduction to user personas—UX Lady

http://www.ux-lady.com/introduction-to-user-personas/

UIACCESS.COM—Example Personas

http://www.uiaccess.com/accessucd/personas_eg.html

Free Persona Template

http://fakecrow.com/free-persona-template/

Homework—Due October 14th

Homework—Group Project

Create and deploy a customer survey for your chosen software. The survey can be either in print or electronic, though electronic is much easier to organize and manage.
When formulating your questions keep in mind the specific questions you are attempting to find answers for. Send the questions to me for review before going live with the survey.

Required Number of Respondents: 25