In teams, students select an apparel classification and then create a private label apparel product/line for a moderate priced men’s or women’s wear shop. Students research and identify the major fashion trends keeping their target market’s preference in mind; shop the market and
analyze comparable product offerings at higher price points; determine changes in adapting the product
to their market; evaluate the fabric selected for the product for performance specifications; discuss
construction specifications; determining the cost of the apparel product; discussing the quality control process that will go into the fabric and final product/line; and the methods for merchandising the new
private label apparel product/line.
My team and I created LNKS, an adaptive clothing company curated for children.
