Portfolio

Fashion & Dress Courses:

The Fashion and Dress courses in the Business and Technology of Fashion program combine design, technology, and business skills to get students ready for careers in the fashion industry. Students learn about the history of fashion and how cultural and economic factors affect style trends. The program also covers apparel and textile science, including sustainable materials and production methods. Important courses like fashion marketing, product development, and forecasting teach students how to understand market trends, develop new products, and promote brands. Students also get hands-on experience with digital tools and software for design and merchandise. There are courses on visual merchandise and entrepreneurship that help students learn how to create store displays and start their businesses. This program gives students a well-rounded education, preparing them for a variety of jobs in fashion, from design to management.

Business & Marketing Courses:

These courses teach students how to get ready for a variety of business opportunities in the fast-paced and competitive world of marketing. Students will learn how to start a career in areas like marketing management, marketing research, sales, and advertising.

Module Courses:

These courses explore how clothing and textiles have evolved over time, looking at their cultural, social, and political impact. Students learn about different techniques, trade, and how clothes reflect identity and tradition. The “Future Fashion and Textiles” course focuses on new innovations like sustainable materials, smart fabrics, AI, and upcoming trends that are shaping the future of the industry. Together, these courses connect fashion’s history with its future.

Zara

Zara, located in the bustling Union Square area of Manhattan, provided me with an incredible opportunity to gain hands-on experience in visual merchandising. During my time there, I worked closely with the merchandising team to create eye-catching displays that showcased seasonal collections and emphasized key products. One of my main responsibilities was helping to design and set up displays that created an inviting and engaging shopping atmosphere, enhancing the overall customer experience.

In addition to my work on visual presentations, I interacted directly with customers, assisting them in locating specific items and guiding them through the ordering process for home delivery or in-store pickup. By analyzing customer behavior and sales trends, I contributed to optimizing product placement and store layout, which helped improve store traffic and sales.

This experience allowed me to develop skills in visual storytelling, attention to detail, and customer service. I learned how to balance creative design with strategic retail goals and how to communicate effectively with both customers and the team. My time at Zara deepened my understanding of retail aesthetics, customer engagement, and the role of visual merchandising in driving sales.