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Foundation course in typography with emphasis on using type for a multiple of industry related applications ranging from print to interactive. Students are introduced to principles of type design and terminology including: variations of type structure, anatomy, font usage, grid, leading, kerning, tracking and alignment.

Foundation course in typography with emphasis on using type for a multiple of industry related applications ranging from print to interactive. Students are introduced to principles of type design and terminology including: variations of type structure, anatomy, font usage, grid, leading, kerning, tracking and alignment.

The OpenLab course site for Professor Kieran Reichert’s ENG1121-O431 section.

The OpenLab course site for Professor Kieran Reichert’s ENG1121-O431 section.

This foundation design and color theory course explores graphic communication from idea development to final execution. Through hands-on experiments, collaborative learning, and individual projects students will learn the language and process of design thinking and gain a solid foundation in design principles and practices. While studying the basic tenets of design students develop visual literacy by following a design process: 1. Research 2. Experimentation 3. Development of Skill, Craft and Voice 4. Expression of Form, Emotions or Concepts 5. Thoughtful Assessment (verbal and written) 6. Record of significant commitment of time Communication designers use the concepts explored in this course in disciplines such as advertising, graphic design, web design, illustration, broadcast design, photography, and game design.

This foundation design and color theory course explores graphic communication from idea development to final execution. Through hands-on experiments, collaborative learning, and individual projects students will learn the language and process of design thinking and gain a solid foundation in design principles and practices. While studying the basic tenets of design students develop visual literacy by following a design process: 1. Research 2. Experimentation 3. Development of Skill, Craft and Voice 4. Expression of Form, Emotions or Concepts 5. Thoughtful Assessment (verbal and written) 6. Record of significant commitment of time Communication designers use the concepts explored in this course in disciplines such as advertising, graphic design, web design, illustration, broadcast design, photography, and game design.