This course addresses the advanced creative and comprehensive study of typographic design principles. Exercises include consideration of hierarchy and design with intensive use of body copy to explore multiple columns and grids and multiple page applications, in the design of table, book, poster, web and motion graphics. Lessons include modes of production, font management and electronic file preparation.
This course introduces students to core concepts in the media field including color theory, design and production terminology, reproduction processes, file formats and substrates. During the semester, students will complete three pages of their own ePortfolio web site, complete a print design project and one video project. Lectures will provide students with a historical perspective of the media field as well as discussing current practices and future trends.
This course is a practical introduction to the field of illustration. Focus will be places on
process work and professional practices, presented within contemporary and historical
context. Course includes projects and lectures in a variety of illustration genres including:
product design and advertising, storyboard, book illustration, editorial illustration, and
institutional illustration. A variety of materials will be introduced through lectures and
demonstrations for use on assignments such as: pencil, pen and ink, brush, colored pencil,
brush and paint, and collage. Critical concepts such as: Conceptual Development, Working
on Assignment, Composition, Contrast, Value, Point of View, and Color theory will be
introduced.
This basic design and color theory course explores graphic communication through the understanding of the elements and principles of design, as well as the design process,
including idea development through final execution. Students develop basic skills in two-dimensional design, color and content creation while employing the design process of
research, sketching and experimentation. Communication designers use the concepts
explored in this course in disciplines such as advertising, graphic design, web design,
illustration, broadcast design, photography, and game design.