Basic concepts related to the two fundamental digital graphic forms (raster and vector graphics) and learning best uses and practices for each. This course covers basic digital imaging terminology and techniques including size, resolution, color space, file elements, measurements, file formats, and scanning software and hardware. Class projects require students to explore the meaning of communication through design and how it correlates with client satisfaction and target audience. Students become proficient with both raster and vector applications, such as Adobe Photoshop and Adobe Illustrator.
Explore creative visual communication through graphic design. Using type and graphics, students will participate in the process of communicating concepts by experimenting with image-making techniques. Acquire the professional knowledge, language, and processes needed—from initial thumbnail to final presentation—in multiple disciplines such as graphic design, web design, advertising, motion, illustration, broadcast design production, and others.
Foundation course in typography with emphasis on using type for a multiple of industry related applications ranging from print to interactive. Students are introduced to principles of type design and terminology including: variations of type structure, anatomy, font usage, grid, leading, kerning, tracking and alignment.
The study of graphic elements and principles. Development of sensitivity to the nature of graphic relationships and their control within a given framework. The solution of problems of an abstract, conceptual, expressive and applied character, integrated with problems in color, its characteristics, physical properties and psychological effects in relation to visual expression and practical graphic application.”
This basic design and color theory course explores graphic communication through the
understanding of the elements and principles of design, as well as the design process,
including idea development through final execution. Students develop basic skills in twodimensional
design, color and content creation while employing the design process of
research, sketching and experimentation. Communication designers use the concepts
explored in this course in disciplines such as advertising, graphic design, web design,
illustration, broadcast design, photography, and game design.
