Jmerker’s Profile
My name is Jeffrey Merker. I am twenty four years old and I’ve always been fascinated with the colors and designs in the world around me. Ive always focused heavy on logos and what they represent. This is where I think my interest in communication design comes from. In attending City Tech i hope to improve my skills as an artist and a designer. The ultimate goal would be to land a job as either a design manager or in illustration. I took a few classes in computer science because i was also interested in the back end of design. I realized that coding wasn’t for me and I am now taking classes focused on front-end design. I have no training in art other then my mother teaching me when i was a lot younger, she used to teach art. I like a-lot of the classic artist such as Monet and Picasso. Monet’s style of pointillism was always my favorite and really fascinated me. A designer I really look up to is Elon Musk. I would like to follow in his foot steps and maybe change the world of design.
My Courses
CDMG1111-Digital Media Foundation
This course introduces students to core concepts in the media field including color theory, design and production terminology, reproduction processes, file formats and substrates. Lectures will provide students with a historical perspective of the media field as well as discussing current practices and future trends.
This basic design and color theory course explores graphic communication through the understanding of the elements and principles of design, as well as the design process, including idea development through final execution. This is a course in visual literacy and the design process: How we see, how we analyze the effects of our vision, and how we craft a design that will have energy and content. All projects will include thumbnail sketches, discussion and research. A weekly scrapbook will be kept. Media used are paint, paper, ink, pencil, ruler, knife, glue, and digital software for expressing graphic ideas. Numerous critiques will take place throughout the course and students’ active engagement in group discussion will play a vital role in establishing an atmosphere of collaboration and shared learning.
My Projects
This is a visual quote i created using Adobe Photoshop. The dimensions are 8.5 X 5.47, the size VistaPrint requires for over sized Postcards. The quote is “The best way to predict the future is to create it.” I thought this was a relevant quote to my major. I used two generic pictures of a skyline and the Brooklyn bridge. I added three types of blending options to give the quote a type of grainy older look. The type I used is Goudy old style.
This is research of the Verizon logo that I did. The logo i chose was the Verizon company logo. Verizon is the largest telecommunications service in the US, servicing roughly 135 million subscribers. I chose this logo because of how noticeable it is. The Verizon logo can be seen on billboards and commercials on every channel, so its easy to follow the logo’s evolution through the years. The company was founded in 2000 when GTE and Bell Atlantic merged to form Verizon. The logo has been the same since 2000 with a recent change that made the logo “simple”. The original logo contains the word Verizon in bold font with the Z colored in red, there was a large red check over the entire logo. The font is a modified Helvetica Black typeface. The Z is supposed the be a a spark that fades to the end of the logo. While the red color in the Verizon logo stands for the passion and courage, the black color represents dominance, supremacy and excellence. Verizon just recently changed the logo for the first time in 15 years. The new logo is a very simplistic form of the old one. Its just the Verizon name with a red check after the n. The company has stated that “It’s really supposed to acknowledge its role as being ubiquitous as a kind of brand with a big footprint and one that isn’t trying to add to the visual noise around us.”
This is my personal logo i created to describe me as a person. The logo is fun and full of color. I used Adobe photoshop to create it, and used different types of blending options to create depth within the circles.
My Clubs
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