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Foun­da­tion course in ty­pog­ra­phy with em­pha­sis on using type for a mul­ti­ple of in­dus­try re­lated ap­pli­ca­tions rang­ing from print to in­ter­ac­tive. Stu­dents are in­tro­duced to prin­ci­ples of type de­sign and ter­mi­nol­ogy in­clud­ing: vari­a­tions of type struc­ture, anatomy, font usage, grid, lead­ing, kern­ing, track­ing and align­ment.

Foundation course in typography with emphasis on using type for a multiple of industry related applications ranging from print to interactive. Students are introduced to principles of type design and terminology including: variations of type structure, anatomy, font usage, grid, leading, kerning, tracking and alignment.

The study of graphic el­e­ments and prin­ci­ples. De­vel­op­ment of sen­si­tiv­ity to the na­ture of graphic re­la­tion­ships and their con­trol within a given frame­work. The so­lu­tion of prob­lems of an ab­stract, con­cep­tual, ex­pres­sive and ap­plied char­ac­ter, in­te­grated with prob­lems in color, its char­ac­ter­is­tics, phys­i­cal prop­er­ties and psy­cho­log­i­cal ef­fects in re­la­tion to vi­sual ex­pres­sion and prac­ti­cal graphic ap­pli­ca­tion.” This basic de­sign and color the­ory course ex­plores graphic com­mu­ni­ca­tion through the un­der­stand­ing of the el­e­ments and prin­ci­ples of de­sign, as well as the de­sign process, in­clud­ing idea de­vel­op­ment through final ex­e­cu­tion. Stu­dents de­velop basic skills in twodi­men­sional de­sign, color and con­tent cre­ation while em­ploy­ing the de­sign process of re­search, sketch­ing and ex­per­i­men­ta­tion. Com­mu­ni­ca­tion de­sign­ers use the con­cepts ex­plored in this course in dis­ci­plines such as ad­ver­tis­ing, graphic de­sign, web de­sign, il­lus­tra­tion, broad­cast de­sign, pho­tog­ra­phy, and game de­sign.

The study of graphic elements and principles. Development of sensitivity to the nature of graphic relationships and their control within a given framework. The solution of problems of an abstract, conceptual, expressive and applied character, integrated with problems in color, its characteristics, physical properties and psychological effects in relation to visual expression and practical graphic application.” This basic design and color theory course explores graphic communication through the understanding of the elements and principles of design, as well as the design process, including idea development through final execution. Students develop basic skills in twodimensional design, color and content creation while employing the design process of research, sketching and experimentation. Communication designers use the concepts explored in this course in disciplines such as advertising, graphic design, web design, illustration, broadcast design, photography, and game design.